quiz 4 media literacy

Agent vs. Manager Licensing

California talent agents need licenses; managers do not.

Agent

Finds employment for artists.

Artist

Actors, writers, directors, musicians, models, and other performers.

Packaging

Combining talent or clients into a project to pitch.

Agent Commission

Usually 10%.

Manager Commission

Usually 15%.

The Pitchening

Pitching a project through producers, studios, and networks.

TV Pitch Order

Producer to studio to network.

Notes

Feedback and requested changes to a proposed show.

Studio vs. Network Notes

Studios focus on profits; networks focus on their audience and brand.

Showrunner

Leads creative production and balances business and story needs.

Outline

Detailed plan for an episode before scripting.

Pilot Script

Written script for the show's first episode.

Put Pilot

Strong commitment to produce a pilot, often with a penalty.

Script Order With Penalty

Script development deal with a financial penalty for not proceeding.

Pilot Order

Network orders production of a pilot episode.

Direct-to-Series

Ordering a series without first producing a separate pilot.

On-Air Commitment

Promise that the network will broadcast the project.

First Position

An actor's priority commitment when schedules conflict.

Second Position

A secondary commitment behind another show.

Upfronts

Events where networks present programming to advertisers.

Logline

A one- or two-sentence summary of a show's premise.

Pitch Treatment

Written overview of concept, characters, and storylines.

Verbal Pitch Preparation

Know your logline, practice naturally, and expect interruptions.

Verbal Pitch Delivery

Start strong, explain uniqueness, and listen carefully.

When to Follow Up

When the executive expresses genuine interest.

When Not to Follow Up

When the executive clearly passes on the project.

Why Networks Change TV Shows

To fit audiences, advertisers, schedules, and financial goals.

Possible Network Changes

Characters, casting, plot, episode structure, or tone.

Elevator Pitch

A very short explanation of a project.

Situation Merits the Outcome

Adjust pitch length and detail to the meeting.

Most Important Part of a Long Pitch

The first ten minutes, when you build connection.

Everyone Wants the Pitch to Work

Writers want opportunities; buyers want successful projects.

Pitch Meeting Preparation

Communicate clearly, build confidence, and reduce nerves.

Preparation

Know the project, buyer, and meeting expectations.

Passion

Communicates enthusiasm and belief in the project.

Clarity

Helps buyers understand the concept quickly.

Originality

Distinguishes the project from similar shows.

Characters

Give viewers someone to follow and care about.

Conflict

Shows what drives the story and creates stakes.

Connection

Creates trust and keeps the pitch engaging.

Getting a Pitch Meeting

Research companies and identify appropriate contacts.

Contacting Assistants

They may be more accessible and become future decision-makers.

Networking With Peers

Peers can share opportunities as their careers grow.

Script as a Writing Sample

A script can open career opportunities without being sold.

Script Purchase Price

Depends on the production budget and negotiated deal.

Budget Is Relative

Budget figures can differ depending on who's calculating and why.

Paradigm

The established way an industry operates.

Disrupting the Paradigm

Finding alternatives to traditional industry gatekeepers.

Adapting a Script

Turning a script into a book or another format.

Building an Audience

Existing interest can make a project more attractive to buyers.

Academy Inclusion Standards Effective Year

96th Oscars, in 2024.

Academy Inclusion Standards Category

Best Picture.

Academy Inclusion Standards Requirement

Two out of four standards.

Academy Standard A

On-screen representation, themes, and narratives.

Academy Standard B

Creative leadership and project team.

Academy Standard C

Industry access and opportunities.

Academy Standard D

Audience development.

Purpose of Academy Standards

To encourage equitable representation on and off screen.