IC 3rd Quarter

Mental Model

What people already know

Rule of thumb for Primary Color

60

Rule of thumb for Secondary Color

30

Rule of thumb for Accent Color

10

In designing Research is?

10%

In designing Design is?

10%

In designing Font is?

80%

Didot is with

Montserrat

Brusher is with

Lato thin

Roboto is with

Garamond

Bebas Neue is with

Constantia

Lavanderia is with

Baskerville

Futura BK is with

Georgia Italic

Josefin Sans is with

Crimson text

Coolvetica is with

Gill sans mt

Complementary Color Scheme vs Monochromatic Color Scheme

Complementary is the opposite side of a color while Monochromatic is variants of the same color

Analogous Color Scheme vs Tetradic Color Scheme

Analogous is One primary with its tertiary variants while Tetradic is two complementary forming a square

Split Complementary Color Scheme vs Triadic Color Scheme

Split is 1 clor of opposite hue then the 2 colors have one color seprating them while Triadic is equal triangle on color wheel