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Culture
learned patterns of behavior and attitudes shared by a group of people
Three components of culture
1. Identifiable Group
2. Observable behaviors and artifacts
3. Transmittable learning
Multi-cultural communication
communication that goes out TO and that comes FROM several cultures at the same time
ethnography
direct observation and reporting of customary behavior
cultural study
developing "ideal personification of the culture" to help explain actions of individuals
race
refers to a large body of people characterized by similarity of physical appearance or ancestral descent
white privilege
a series of ideas to show the hidden or invisible racism in American culture
counterpoints of white privilege
nonexistent, exceptions, victimization
ethnicity
people of the same descent and heritage who share a common distinctive culture pass on through generations
globalization
worldwide spread of markets and democracy
subculture
culture within a culture, co-culture, bounded culture
communication
the process of engendering meaning by ways of signs, symbols, and signals
General Model of Communication
Source (Sender) --(Channel)--> Receiver
othering
degrading other groups outside one's own, emphasizing differences
Barriers to Intercultural Communication (7)
1. Anxiety
2. Assuming Similarity
3. Assuming Differences
4. Ethnocentrism
5. Eurocentrism
6. Stereotype
7. Prejudice
ethnocentrism
"my culture is better than everyone else's"
eurocentrism
cultural nearsightedness, the tendency to view history through European/Western lens
prejudice
irrational suspicion of hatred of a particular group
3 Steps of Perception
Selection, Organizing, Interpreting
Selection
salience: degree to which something attracts our attention
Organizing
sort and categorize information based on innate and learned cognitive patterns (proximity, similarity, difference)
Interpreting
assign meaning to our experiences through schemata
phenomenological theories
humans understand the world through direct personal experience with it, how individuals interpret their reality
attribution theory
focuses on the ways people infer the causes of behavior (internal or external)
perception foundation
sensation is the neurological process by which you become aware of your environment
high context
not very much info, highly contextual, indirect, implied
low context
lots of info, explicit, direct, explicit
common sources of perception difference
superstitions, rituals, values, hereos, symbols
intra-cultural communication
communication between members of the same cultural background
intercultural communication
Direct interaction and message exchange between individuals or groups from different cultural backgrounds.
cross-cultural communication
the comparison of communication patterns, behaviors, and styles across different cultural groups.
international communication
Communication between nations, governments, or political entities across international borders.
global communication
Mass communication systems, technology, media, and information flow spanning worldwide networks.
Confucianism
philosophical system based emphasizing social order, family heirarchy, moral duty and collectivism
Effects of Confucianism
1. Particularism
2. Intermediaries
3. Overlapping Spheres
4. In-Group Focus
5. Face & Harmony
communication competence
the ability to take part in effective communication that is characterized by skills and understandings that enable communicators to exchange messages successfully
ethical relativism
the belief that ethical rules and moral truths are dependent on cultural contexts and cannot be judged by external standards
ethical essentialism
the perspective that certain fundamental moral values are universal and apply across all human societies regardless of culture
Communication Model (10 Components)
1. Sender/Source
2. Encoding
3. Message
4. Channel/Medium
5. Receiver
6. Decoding
7. Feedback
8. Noise
9. Context
10. Effect/Outcome
in-group
circle to which a person feels loyalty and belonging
out-group
group of individuals viewed as external or competitive
Uncertainty Reduction Theory
during initial interactions, people seek information to reduce uncertainty and increase predictability of others
3 types of noise in communication
physical/environmental, physological, semantic
Communication Competence Approaches
Cognitive (knowledge), Affective (motivation), Behavioral (skills)
the stranger
a sociological concept describing an individual who is physically close yet culturally or socially distant
Lessons of the Outsider
the unique insights and critical self-awareness gained when an individual steps outside their home culture to experience being a foreigner
Sensing (step of perception)
choosing which sensory inputs from the environment to attend to while filtering out others
Organization (step of perception)
categorizing and arranging sensory data into meaningful patterns using existing schemas
Interpretation (step of perception)
assigning meaning and personal significance to the organized information
cultural nearsightedness
the failure to recognize that members of other cultures hold different assumptions, leading to misunderstandings
values
deeply held, enduring beliefs about what is desirable, right or good within a culture
heroes
real or fictional figures who embody a culture's core values and serve as role models
rituals
collective, repetitive activities or ceremonies that reinforce cultural beliefs
superstitions
cultural beliefs or practices based on supernatural forces, luck or unscientific causality
Proxemics
spatial distance, personal space
Kinesics
body movement, posture
Gestures
specific hand or body movement used to communicate
facial expression
facial movements expressing emotion or attitude
Oculesics
eye contact, gaze duration, pupil activity
Haptics
touch behavior (hugs, handshakes)
chronemics
use and perception of time
localics
physical arrangement, boundaries, geography or local environments
artifacts
clothing, jewelry, tatoos, body alterations
gustastics
communication involving taste and food traditions
olfactics
communication through smells and body scents
silence
deliberate or spontaneous absence of speech that carries distinct meaning depending on context
vocalics/paralanguage
nonverbal auditory elements of voice (speed, pitch, volume, vocal fillers)
language
structure system of arbitrary symbols, sounds, and rules used by a group to communicate thoughts and feelings
grammar
complete set of structural rules governing a language
syntax
the arrangement of words and phrases to create sentences
linguistic determinism (strong Sapir-Whorf view)
the theory that language strictly dictates and limits human thought patterns
linguistic relativity (weak Sapir-Whorf view)
the theory that language influences and shapes how speakers perceive and experience the world
translation problems
1. vocabulary equivalence
2. idiomatic equivalence
3. grammatical-syntactical equivalence
4. experiential equivalence
5. conceptual equivalence
back translation
translating a text into a target language then having a second independent translator translate it back into the original language to verify accuracy.
pidgin
a simplified auxiliary language developed for a trade or basic contact between groups without a shared language
creole
a stable, complex language that develops when a pidgin becomes the primary native language of a new generation
artifical languages
Concocted languages created by individuals or groups for specific purposes (e.g., Esperanto, programming languages, fictional languages like Klingon).
language importance
Language serves as the primary tool for identity preservation, knowledge transmission, cultural creation, and social cohesion.
linguistic archeology
where and how a language spreads and to what degree
Austronesian languages
spoken across Southeast Asia, Madagascar, Pacific Islands (e.g. Tagalog, Malay, Hawaiian)
African languages
diverse linguistic families across the continent including Niger-Congo (e.g. Swahili, Zulu), Afroasiatic, and Nilo-Saharan
Basque
a unique language isolate spoken in northern Spain and southwestern France, unrelated to any known Indo-European language family
Sapir-Whorf Hypothesis
proposes that the structure and vocabulary of a language influence how its speakers think, perceive, and experience the world
3 Keys of Linguistic Archeology
1. transforms from complex language to simple
2. diversity of form = origin
3. similarity of form = recent
the original language
1. first attempts to lock children and never speak to them
2. some believed Esperanto
3. Khoisan (clicking language) seen as possibility
What can we learn from language?
1. Language in central
2. History helps empathy
3. Deliberate efforts fail
4. Diversity shows God's power and creativity