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Digital Self
How people create and present their identity online
Online Identity
The sum of all our characteristics and our interactions
Partial Identity
A subset of characteristics that make up our identity
Persona
The partial identity we create that represents ourselves in a specific situation
Anonymity
Hiding one's real identity by using usernames or online accounts
Online Validation
Receiving appreciation or recognition through likes, comments, shares, views, and followers
Dopamine
A brain chemical associated with motivation and reward that creates a feeling of reward when receiving online validation