The Lego Movie Key Knowledge - Media Studies

Key media studies concepts for OCR GCSE level Media Studies.

Who provides age ratings on films?

The BBFC - British Board of Film Classification

Who regulates advertising?

ASA - Advertising Standard Authority

What is the age rating for The Lego Movie in the UK?

U

Which company produced and distributed The Lego Movie?

Warner Bros

Which company produced The Lego Move video game?

TT Fusion

A film that is designed to make a large profit to help the studio fund other films is called…?

A tent-pole film

A large multinational business that owns a number of different companies is called…?

A conglomerate

Different areas of media working together to promote the same product is called…?

Synergy

A company that controls the production and supply (or distribution) of a product is called…?

Vertical integration

The Lego Movie video game can be played on a range of platforms such as Xbox, Nintendo, PlayStation, etc.. This is called

Cross-platform release

The Lego Movie uses a range of genres, this is called…?

Genre hybridity/hybrid genre

The Lego Movie video game has multi-player functions. Which of the ‘uses and gratifications’ applies to this?

Social integration

Wyldstyle’s character offers a broad representation of…?

Femininity

Vitruvious (old guy) offers a strong representation of ethnicity and…?

Age

The Lego Movie film, video game, posters and trailer made links to other films. This is called…?

Intertextuality

The trailer refers to ‘The top treat for half term.’ Which audience demographic is this targeting?

Young and family audiences