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Business Card
A small printed card containing personal or company information used for networking and marketing.
Standard Size for Business Card (International)
85 × 55 mm
Design Tip for Business Cards
Keep it simple and use readable fonts.
Flyer
A single-page promotional material used to advertise events, products, or services.
Common Size for Flyers
A5, A4, DL, Letter.
Components of a Flyer
Headline, attractive image, event details, call-to-action, contact information.
Poster
Large printed advertisements used for public awareness, promotions, and events.
Common Sizes for Posters
A3, A2, A1, A0.
Key Design Element for Posters
Large headline and strong visuals.
Brochure
Printed material providing detailed information about products, services, or organizations.
Types of Brochures
Bi-fold, Tri-fold, Z-fold, Gate fold.
Components of a Brochure
Cover page, company profile, services, products, contact details.
Roll-Up Banner
Portable marketing displays used during exhibitions and conferences.
Standard Sizes for Roll-Up Banners
850 × 2000 mm, 1000 × 2000 mm.
Design Tip for Roll-Up Banners
Keep text minimal and focus on visuals.
Letterhead
Official stationery of an organization.
Components of a Letterhead
Logo, organization name, address, phone, website, email.
Certificate
A document recognizing achievement, participation, or completion.
Essential Components of a Certificate
Organization logo, certificate title, recipient's name, award statement, date, signature, official seal.
Invitation Card
Cards announcing special occasions.
Essential Information on an Invitation Card
Event title, date, time, venue, RSVP information.
Types of Calendars
Wall calendars, desk calendars, pocket calendars, tent calendars.
Components of a Magazine
Cover page, table of contents, feature articles, advertisements, editorial, back cover.
Book Design Components
Front cover, spine, back cover, table of contents, chapters, page numbering.
Packaging Design
Design that protects products while promoting the brand.
Important Elements of Packaging Design
Logo, product name, ingredients/specifications, barcode, manufacturer details, expiry date.
Product Labels
Provide product information and support branding.
Types of Product Labels
Bottle labels, jar labels, box labels, sticker labels, hang tags.