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Asset
Resource owned with economic value to generate revenue.
Asset Allocation
Division of portfolios across assets to balance risks and rewards.
Balance Sheet
Statement showing a company's financial position at a point in time.
Bear market
Market decline of at least 20% from a recent high.
Blue chip stock
Shares of stable, established companies with lower risk.
Bonds
Debt instruments paying periodic interest to raise capital.
Brand Loyalty
Consumer commitment to keep using a specific brand.
Brokerage
Intermediary between buyers and sellers in transactions.
Bull market
Period of rising market prices supported by economic growth.
Buyback
Company purchasing its outstanding stock to reduce market shares.
Capital Assets
Long-term assets used by a firm to generate income.
Cold-calling
Unsolicited phone calls to potential customers to sell goods.
Commodities
Interchangeable basic goods or raw materials.
Common stock
Shares granting voting rights and potential dividends.
Compromise
Agreement where both parties concede part of their demands.
Confusion Marketing
Selling complex bundles to hinder price comparisons.
Correction
Security or market price decline of 10% to 20% from its peak.
Current Assets
Short-term assets convertible to cash within a year.
Current Liabilities
Short-term debts due within one year.
Cyclical Stock
Stock tied to and fluctuating with the economic cycle.
Defensive stock
Stock with stable earnings regardless of market state.
Depreciation
Systematic allocation of a tangible asset's cost over its life.
Diversification
Risk management strategy mixing portfolio investments.
Dividend / Dividends
Distribution of a portion of company earnings to shareholders.
Dividend Yield
Annual payout relative to stock price.
Dollar cost averaging
Periodic asset purchases to reduce market volatility impact.
Earnings Miss
Quarterly earnings falling below analyst forecasts.
Earnings Per Share (EPS)
Profit portion allocated to each common share.
Economics
Study of how resources are allocated to meet choices.
Enterprise value
Total company value including market cap, debt, and cash.
Entrepreneurship
Managing a business while taking financial risks for profit.
First Refusal
Right to match an offer before product/property goes to others.
Fiscal policy
Government taxation and spending to influence macro conditions.
Fixed Assets
Tangible long-term operational property hard to convert to cash.
Fixed Income Markets
Revenue from trading debt instruments like bonds.
Fund
Capital pool collected from investors to buy securities.
Gross margin
Net sales minus COGS, expressed as a percentage.
Hammer out a deal
Negotiating intensely until reaching a formal agreement.
Hard Sell
Aggressive sales approach for immediate transactions.
Hedge fund
Investment fund using diverse, non-traditional strategies.
Incentive
Motivation for a specific action or behavior.
Income Statement
Statement of revenues, expenses, and net profit or loss.
Inertia Selling
Providing unrequested goods and demanding payment.
Insider
Person with access to non-public material company info.
Inventory
Goods held for resale or production.
Liability
Financial debts or legal obligations owed.
Liquidity
Ease of converting an asset to cash without price effect.
Loss Leader
Product sold at a loss to attract customers to other items.
Lucrative
Producing high profit or financial gain.
Lump sum investing
Investing a large single sum all at once.
Macroeconomics
Study of large-scale economic factors like inflation and GDP.
Market Capitalization
Total market value of a company's outstanding shares.
Merging
Combining two existing companies into one entity.
Microeconomics
Study of individual decision-making units.
Monetary policy
Central bank actions to manage money supply and growth.
Net Income
Final profit after deducting all expenses and taxes.
Niche Market
Focused market segment for specific product requirements.
On Approval
Goods delivered with right to evaluate and return without obligation.
Opening Price
First trade price of a security upon exchange opening.
Operating margin
Percentage of revenue left after operational expenses.
Opportunity Cost
Loss of potential gain from forgone alternatives.
Peg ratio
P/E ratio divided by earnings growth rate.
Penny stock
Low-priced, speculative stock of a small public company.
Portfolio
Collection of financial investments held by an investor.
Preferred stock
Ownership class with higher claim on assets and fixed dividends.
Profitability Margins
Metrics assessing ability to generate earnings relative to revenue/assets.
Rally
Period of sustained price increases for securities.
Red Tape
Excessive bureaucracy and administrative rules.
Revenue
Total income from sales before deducting expenses.
Roth IRA
Retirement account allowing tax-free growth and withdrawals.
Scarcity
Economic problem of unlimited wants versus limited resources.
Shareholder
Legal owner of shares in a corporation.
Shareholders' Equity
Residual interest in assets after deducting liabilities.
Sharpe ratio
Measure of risk-adjusted return compared to a risk-free asset.
Shopping Around
Comparing prices and conditions across providers before buying.
Speculation / Speculative
High-risk financial transactions or assets expected to gain value.
Stagflation
Economic slow growth and high unemployment with inflation.
Stock
Security signifying fractional corporate ownership.
Stock Exchange
Marketplace where financial securities are bought and sold.
Swallowed Up
Being acquired completely by a larger corporation.
Telesales / Telemarketing
Direct selling of products over the phone.
Ticker Symbol
Characters representing a security listed on an exchange.
Trading Volume
Total shares or contracts traded during a period.
Under the Hammer
Being sold at an auction to the highest bidder.
Volatilities
Statistical measure of return dispersion over time.