The process of seeking information to reduce uncertainty about another person’s attitudes, behavior, and motives.
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When are people more likely to seek information about someone?
When future interaction is likely or the person matters to their goals.
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What are the four online information-seeking strategies?
Interactive: ask the person directly. Active: ask a third party. Passive: observe behavior. Extractive: search stored digital records.
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What is interactive information seeking?
Communicating directly with the person to learn more about them.
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What is active information seeking?
Getting information about someone from a third party without talking to the target.
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What is passive information seeking?
Unobtrusively observing someone’s behavior in a social setting.
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What is extractive information seeking?
Using technology to retrieve stored, searchable information about someone.
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What did Willis and Todorov (2006) find about first impressions?
People form trait impressions from faces in about 100 milliseconds. More exposure increases confidence more than it changes judgments.
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Why are speed, confidence, agreement, and accuracy different?
A judgment can be fast and confident without being accurate.
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What is social categorization?
Using an accessible social category to interpret someone.
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What is individuation?
Incorporating a person’s distinctive attributes rather than relying only on a social category.
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What increases individuation?
Motivation, attention, and diagnostic information.
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What is visibility as a communication affordance?
Who can see a person, message, or interaction.
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What is identifiability?
How easily a message can be linked to a particular person.
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What are editability and persistence?
Editability is the ability to revise messages; persistence is the ability to store and search them.
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What is synchronous communication?
Communication that occurs in real time.
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What is asynchronous communication?
Communication that allows people to respond at different times.
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What does the cues-filtered-out perspective predict?
Fewer audiovisual and embodied cues can reduce social presence and make interaction more impersonal.
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When might the cues-filtered-out perspective apply most strongly?
During first impressions when time and opportunities to adapt are limited.
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What is Social Information Processing Theory (SIP)?
People adapt to mediated communication by using language, timing, and interaction patterns to build relationships over time.
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What does SIP predict about online relationships?
With enough interaction and anticipated future contact, online relationships can approach face-to-face relationships.
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What is the hyperpersonal model?
A theory proposing that text-based communication can produce more idealized impressions than face-to-face communication.
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What are the four components of the hyperpersonal model?
Sender, receiver, channel, and feedback.
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How does the sender contribute to hyperpersonal communication?
The sender selectively presents desirable information about themselves.
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How does the receiver contribute to hyperpersonal communication?
Limited cues encourage the receiver to form idealized interpretations.
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How does the channel contribute to hyperpersonal communication?
Editability and asynchronous communication allow carefully composed messages.
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How does feedback contribute to hyperpersonal communication?
Expectations shape responses that reinforce the initial impression, creating a self-fulfilling loop.
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What is the SIDE model?
A theory explaining how anonymity and salient social identity can cause people to see themselves and others as group members.
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According to SIDE, what happens when social identity is salient?
People act more like group members, and anonymity can strengthen conformity to group norms.
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Does anonymity automatically produce antisocial behavior?
No. The relevant group norm determines whether effects are prosocial or antisocial.
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What happens when personal identity is salient?
Impressions depend more on individual traits and the developing relationship than on group-category expectations.
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What did Schroeder, Kardas, and Epley (2017) find about voice versus text?
People who disagreed with senders viewed them as more human when hearing their voices than when reading transcripts.
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What are human uniqueness and human nature in the Schroeder study?
Human uniqueness includes qualities such as rationality and sophistication; human nature includes qualities such as warmth and depth.
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What did Kruger et al. (2005) find about emotion over email?
Senders overestimated how accurately receivers could recognize emotions in email. Receivers were more accurate with voice.
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Why do senders overestimate how well their emails communicate emotion?
Egocentrism: senders use their own understanding as a reference point and assume receivers have the same information.
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What did Walther (1993) find about SIP over time?
Text-based partners initially felt they knew less about each other than face-to-face partners, but the gap narrowed over three weeks.
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What did Hancock and Dunham (2001) find about text-based impressions?
Text produced ratings covering fewer personality traits but more intense ratings.
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What did Antheunis, Schouten, and Walther (2020) find about text versus video before dating?
Prospective dating partners who chatted by text reported more social attraction than those who used video.
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What did Peña et al. (2017) find about SIDE and online games?
Character and social identity cues affected enjoyment through social presence, group identification, and similarity identification.
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What did Alvidrez and Peña (2020) find about avatar similarity and mimicry?
Avatar appearance and group cues did not increase mimicry; verbal mimicry was associated with greater closeness and attraction.
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What did Peña, Wolff, and Wojcieszak (2021) find about political outgroup contact in VR?
Self-resembling avatars increased identifiability, which indirectly reduced social distance but also had a direct effect that increased social distance.
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What is a countervailing or boomerang effect?
When an intervention produces an effect opposite to its intended or indirect effect.
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What did Peña et al. (2026) find about intergroup contact in VR?
Positive contact increased self-other overlap regardless of group, while negative contact unexpectedly increased empathy for the virtual human’s group.
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What is warranting?
The capacity to connect an online persona to the offline person it describes.
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What is warranting value?
How resistant information is to manipulation by the person it describes.
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Which generally has higher warranting value: self-generated or other-generated information?
Other-generated information, such as friends’ comments or third-party reviews.
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What happens when multiple sources agree about a person?
Observers’ ratings tend to move more strongly in the direction of the shared information.
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What did Van der Heide, Johnson, and Vang (2013) find about eBay auctions?
Higher seller reputation scores and actual product photos attracted more bidding interest and higher final prices.
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What did Walther et al. (2009) find about Facebook comments?
Friends’ comments influenced perceived extraversion and could outweigh the profile owner’s self-description.
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What did Cherney (2023) find about instructor reviews?
Instructor-review comments influenced impressions more than faculty-site information, although warranting value did not consistently explain the difference.