Conformity and Social Influence

Flashcards testing knowledge of conformity types, definitions, and supporting psychological experiments from the lecture notes.

Conformity is described as when people adjust their behavior, attitudes, or beliefs to align with __________ norms.

group

Normative social influence stems from our desire to fit in, whereas informational social influence stems from the desire to be __________.

correct

People typically feel the effects of __________ social influence when they are uncertain about what the right thing to do is.

informational

The researcher who proposed the three main levels of conformity—compliance, identification, and internalization—was __________.

Kellman

The shallowest level of conformity, where a person publicly agrees with a group without actually changing their private beliefs, is called __________.

compliance

The level of conformity where an individual adopts group beliefs while being a member because they admire or value the group is known as __________.

identification

The deepest level of conformity, where a person genuinely accepts the group's beliefs as a permanent part of who they are, is called __________.

internalization

A classic study investigating whether people would conform to an obviously incorrect answer under group pressure was conducted in 1951 by __________.

Asch

In Asch's 1951 study, researchers placed participants in a group with __________ who deliberately gave the same wrong answer on certain trials.

confederates

In Asch's experiment, __________ percent of participants conformed to the incorrect answer at least once.

75

An experiment conducted by __________ investigated how group norms develop using the autokinetic effect.

Sharif

The autokinetic effect used in Sharif's study is an optical illusion that occurs in a dark room where a stationary point of light appears to __________.

move

Sharif's study demonstrated the power of __________ social influence because the task was ambiguous and participants looked to others for guidance.

informational