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Concept
A mental grouping of similar objects, events, or ideas.
Prototype
The best or most typical example of a category.
Schema
A framework that organizes and interprets stored information.
Assimilation
Fitting new information into pre-existing mental schemas.
Accommodation
Modifying existing schemas to fit newly encountered information.
Executive Functions
Higher-level cognitive processes controlling goal-directed behaviors.
Algorithm
A step-by-step procedure guaranteeing a correct solution.
Heuristic
A mental shortcut used for fast problem-solving.
Representativeness Heuristic
Judging likelihood based on similarity to a prototype.
Availability Heuristic
Estimating frequency based on how easily memories pop up.
Mental Set
A tendency to approach problems using past methods.
Priming
Implicit activation of specific associations in memory.
Framing
How an issue is presented affects decisions and judgments.
Gambler’s Fallacy
Believing past independent events influence future random outcomes.
Sunk-Cost Fallacy
Continuing an endeavor due to previously invested resources.
Functional Fixedness
Inability to see new uses for familiar objects.
Creativity
The ability to produce novel and valuable ideas.
Divergent Thinking
Expanding options by generating many unique solutions.
Convergent Thinking
Narrowing down options to find a single best answer.
Explicit Memory
Conscious, intentional recollection of facts and personal experiences.
Episodic Memory
Explicit memory of personally experienced past events.
Semantic Memory
Memory for general knowledge, facts, and concepts.
Implicit Memory
Unconscious memory that influences behavior without awareness.
Procedural Memory
Implicit memory for motor skills and habits.
Prospective Memory
Remembering to perform an intended action later.
Long-Term Potentiation
Persistent strengthening of synapses based on recent activity.
Working Memory
Active manipulation and temporary storage of information.
Visuospatial Sketchpad
Working memory component handling visual and spatial data.
Long-Term Memory
Permanent, unlimited storehouse of the memory system.
Multi-Store Model
Memory model involving sensory, short-term, and long-term stores.
Sensory Memory
Immediate, very brief recording of sensory information.
Central Executive
Working memory component directing attention and coordinating subsystems.
Phonological Loop
Working memory component processing auditory and verbal information.
Iconic Memory
A momentary sensory memory of visual stimuli.
Echoic Memory
A momentary sensory memory of auditory stimuli.
Shallow Processing
Encoding based on basic surface or structural features.
Deep Processing
Encoding semantically based on meaning and associations.
Automatic Processing
Unconscious, effortless encoding of incidental information.
Effortful Processing
Encoding that requires conscious attention and active focus.
Encoding
Processing information into the memory system.
Storing
Retaining encoded information over time.
Retrieval
Accessing and recovering stored information from memory.
Structural Processing
Encoding physical appearance or visual traits of information.
Phonemic Processing
Encoding sound patterns and pronunciation of words.
Semantic Processing
Encoding deep meaning and relationships of information.
Encode
Convert information into a usable memory format.
Mnemonic Devices
Memory aids using vivid imagery or organizational tricks.
Method of Loci
Associating items with specific physical places to recall.
Chunking
Organizing items into familiar, manageable units.
Categories
Networks grouping concepts with shared features together.
Hierarchies
Multi-level structures organizing concepts from broad to specific.
The Spacing Effect
Distributed study yields better long-term retention than cramming.
Massed Practice
Cramming study material into one long continuous session.
Distributed Practice
Spacing study sessions out over extended time intervals.
Serial Position Effect
Tendency to recall first and last items best.
Primacy Effect
Better recall for items at the beginning of a list.
Recency Effect
Better recall for items at the end of a list.
Short-Term Memory
Temporarily holds a few items before storage or decay.
Maintenance Rehearsal
Repetitive review of information to keep it active.
Elaborative Rehearsal
Linking new information to existing knowledge for retention.
Retrograde Amnesia
Inability to recall memories formed before brain injury.
Autobiographical Memory
Memory system reflecting personal life experiences and history.
Anterograde Amnesia
Inability to form new long-term explicit memories.
Alzheimer’s Disease
Progressive neurodegenerative disorder causing severe memory loss.
Infantile Amnesia
Inability of adults to retrieve early childhood memories.
Recall
Retrieving stored information without external cues present.
Recognition
Identifying previously learned information when presented again.
Retrieval Cues
External stimuli assisting recovery of stored memories.
Context-Dependent Memory
Improved recall when retrieval environment matches encoding environment.
Mood-Congruent Memory
Recall matching your current positive or negative mood.
State-Dependent Memory
Recall enhanced when physical state matches encoding state.
Testing Effect
Enhanced memory retention following repeated self-testing.
Metacognition
Thinking about and understanding one's own thought processes.
The Forgetting Curve
Hypothesized decline of memory retention over time.
Encoding Failure
Inability to recall information because it was never stored.
Proactive Interference
Old memories disrupt the recall of new information.
Retroactive Interference
New memories disrupt the recall of old information.
Tip-of-the-Tongue Phenomenon
Temporary inability to retrieve a known word from memory.
Ego
The realistic psychological part mediating reality and instinct.
Repression
Psychoanalytic defense mechanism banishing anxious thoughts from consciousness.
Misinformation Effect
Misleading post-event information distorting memory of an event.
Source Amnesia
Faulty memory for how or where information was learned.
Constructive Memory
Rebuilding memories using past experiences and current expectations.
Memory Consolidation
Process stabilizing a memory trace after initial learning.
Imagination Inflation
Imagining nonexistent events makes them feel like real memories.
Intelligence
Capacity to learn, solve problems, and adapt to situations.
General Intelligence
Underlying general mental ability factor driving specific cognitive skills.
Multiple Intelligences
Theory proposing distinct, independent types of human capabilities.
Intelligence Quotient
Numerical measure assessing human cognitive ability against peers.
Mental Age
Measure of intelligence expressed as a specific age level.
Standardization
Establishing uniform testing conditions and norms using test groups.
Valid
Measuring or predicting accurately what a test claims to.
Construct Validity
Degree to which a test measures intended theoretical traits.
Predictive Validity
Success with which a test predicts future target performance.
Reliable
Yielding consistent and stable results across repeated testings.
Test-Retest Reliability
Consistency of scores when re-taking the same test.
Split-Half Reliability
Consistency when comparing two halves of a single test.
Stereotype Threat
Performance anxiety triggered by fear of confirming negative stereotypes.
Stereotype Lift
Performance boost triggered by exposure to favorable group stereotypes.
Flynn Effect
Sustained worldwide rise in intelligence test scores over time.