Yearbook Common Language

Dominant Photo

Largest photo on the spread--to treat two pages as one, it should go across the middle where the book is bound.

Layout

The arrangement of elements on a page

Candid Photo

An un-posed or casual picture of a person or group. Unlike posed pictures where someone faces the camera and smiles, these type of photos capture someone doing something in the moment.

Serif Fonts

Fonts that feature small decorative "feet"

Kerning

The space between side-by-side letters that can be adjusted if necessary -- making them appear closer or further apart.

Pica

Unit of measurement on a layout. Six of these equal one inch.

Copy Editing

The process of improving the copy for clarity, accuracy and style 

Ladder

Page-by-page description of the book.​

Tells WHAT is on the page​

WHO is responsible for the page​

WHEN it is due​

Photo Credit

Tells who took the photo​

Byline

Tells who wrote the story 

Signature

Sixteen continuous pages in the book

Colophon

A section at the end of a yearbook that provides information about the book's production, including the staff, printer, and other details

Folio

Includes the page # and content of the page

Captions

Describe the photos. The first sentence is written in present tense and tells what is happening in the photo.​The second sentence is written in past tense and tells the background information.​

Potrait

A posed photo of a person's head and shoulders. This is what you see in a traditional school photo found in the People section

Index

Alphabetical list of names and the pages they appear on.​

Bleeds

When a photo or other element goes beyond the margins and off the page

Drop Cap

A design element that uses a larger letter that appears at the start of a block of text. 

Double Page Spread

When two pages of the book are treated as one

Mod

A smaller, secondary story or feature that is placed next to the main content

Gutter

Where the book is bound in the middle. 

Copy

All the text on a page

Eyeline

Horizontal space that is kept op​en, or clear, all the way across two pages.​

Headline

Line or lines of large type used to introduce the story. 

Theme

An idea or concept that's used to tie together the various sections and stories found throughout the yearbook. It helps tell the story for this year.