AP Pysch Unit 2 - Memory

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Last updated 2:09 AM on 10/7/26
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27 Terms

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2 Biological Theories for How Memory Works

  • Working Memory Model - when we remember a memory it is a combination of different brain parts (central executive, visuospatial sketchpad, phonological loop = sound)

  • Multistore Model – memories have to go through 3 steps (sensory, short term memory, long term memory)

    • Some memories are processed automatically and some are effortful through these 3 steps


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Steps of memory

  1. Encoding

  2. Storage

  3. Retrieval


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Encoding

  • Forming a memory

  • Attention is essential in memory formation

    • If you aren't focused, then the information won't get to your brain


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Encoding can focus your attention in different ways

  • Different ways of processing information

    • Shallow -visual, structural memories (ex: what does word look like)

    • Intermediate - auditory/phonemic memories (ex: what does word sound like)

    • Deep -sematic, making connections as you remember (ex: using word in sentence or teaching it)

    • Overall conclusion - Deep better than Shallow!


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Ways to help encoding

Mnemonic devices (memory shortcut)

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Ways to Improve Your Memory

  • Rehearsal

  • Spacing Effect

  • Serial Position Effect

  • Elaboration

  • In conclusion

    • The more you connect it to one of your senses, the easier something will be to remember

    • Don’t study subjects back to back (you will get them mixed up=interference)

    • Mentally recreate the situation you were in when you learned the information


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Rehearsal

  • Rehearsal— repeat information over and over

    • Elaborative rehearsal=repeating things in ways that help with meaning (studying for a unit test to learn info the first time)

    • Maintenance rehearsal = repeating things to re-remember them (studying for semester exam or AP test-should be info you already memorized)


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Spacing Effect

  • Spacing Effect— we retain more information when it is spaced over time (distributed practice is better than massed practice)

    • Don’t Cram! Study a few nights in a row before a test!


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Serial position effect

  • Serial Position Effect—we remember the first and last things we look at better

    • Primacy effect=remember more at beginning of list

    • Recency effect=remember more at the end of list

  • Start at different points in your notes while studying


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Elaboration

  • Elaboration—link the word to information you already know

    • Make it personally relevant!


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Mnemonic Devices

  • Chunking— break things into smaller units

    • Ex: telephone number easier to remember as 630-1758 instead of 6301758

  • Method of loci — imagine moving through a room with things placed in it that you need to remember

  • Acronym— initials stand for things you need to memorize

    • Ex: names of great lakes are HOMES


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Storage

  • Keeping a memory over time

  • 3 steps of storage:

    • Sensory memory - only a fraction of a second (iconic = visual info or echoic = auditory info)

    • Short term memory

    • Long term memory


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Short term memory (Working Memory)

  • Hold up to 20 secs

  • Capacity of 7 (+/-2) things at a time = “magic number”

  • Chunk things into units to store more at a time

    • Ex: phone number 877-0531 easier than 8770531


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Long Term Memory

  • Unlimited capacity, holds for a long time

  • Autobiographical memories connected to our lives are easier to remember

    • Highly Superior Autobiographical memory (HSAM) are an extreme version of this

  • To get it into long-term, need consolidation - conversion of info intro durable memory codes stored in long term memory

    • Happens when you’re sleeping

    • Exercise also aids with consolidation


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Parts of brain used in memory

  • Hippocampus

    • Converts short term memory into long term memory, especially of facts and episodes (explicit memories)

  • Cerebellum

    • Processes memories learned by classical conditioning, like skills (implied memories)


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Where in brain is long term memory?

  • Memory starts as an action potential in neuron

  • When one synapse is used, it is more likely (and easier) to be used to send a signal again

  • Strengthening of potential signal being sent is called long term potentiation

  • Explains how we learn and remember association because “neurons that fire together wire together”


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Types of Memory

  • Procedural Memory - actions, skills, conditioned responses, emotions

  • Explicit Memory - memories more easily described or explained to others

    • Episodic Memory - chronological memories

      • Ex: Present received for 10th birthday

    • Semantic Memory - general knowledge, not tied to time learned

      • Ex: you live in the United States

  • Prospective Memory - remembering to do something in the future


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Retrieving

Getting information out of storage

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Two Ways to Retrieve Information

  • Recall - remembering without cues/hints (essay questions)

  • Recognition - remembering with the help of cues/hints (multiple choice)

  • Memories can be triggered by context, mood, or physical state

    • Ex: Going to your old grade school and remembering things you hadn't thought about in years

  • Memories are reconstructions (not exactly a replay of the past)


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Misinformation effect

Eyewitness testimony memories are changed by information they got after event

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Ebbinghaus Forgetting Curve

  • The more hours that pass the more you forget

  • Most forgetting happens rights way

  • After a certain amount of time the amount you remember stays the same (is 20%)


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Why Do We Forget?

  • Bad encoding

  • Decay Theory

  • Interference Theory

    • Proactive interface

    • Retroactive Interference

  • Cannot retrieve it

  • Motivated forgetting


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Bad encoding

  • Bad encoding - it never got into memory in first place (pseudoforgetting)

    • Usually due to lack of attention


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Decay Theory

  • Decay Theory - memory traces fade with time

    • Brain loses 1 neuron per second

    • Lose 10% of brain between 20-90 years old

    • But then how come long term memory is still intact?

    • Explains Alzheimer’s and infantile amnesia (people can’t remember stuff before the age of 4)


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Interference Theory

  • Interference Theory - forget because of competition from other material (trying to cram a lot of information in your brain so your hippocampus can’t process it)

    • Proactive Interference - when old material impairs intention of new

      • Ex: still write 2024 even when it’s 2025

      • Ex: hard to remember how to write psych free response because you think about US format

    • Retroactive Interference - when new info impairs retention of old

      • Ex: remember your new address, but forget your old one after you move


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Reasons why cannot retrieve memory

  • Tip-of-Tongue Phenomenon - retrieval cue does not match with memory code in brain

  • Easier to retrieve when the way you processed info is the same way it is being measured

    • Ex: you learned list of terms in a list and I ask you to tell me them in list format (easier to retrieve than writing it in essay format)

  • Source amnesia - sometimes hard to remember how, when, where we learned or imagined it

    • Reason why we have false memories (along with misinformation effect)


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Motivated forgetting

  • Believed by psychodynamic theorists

  • Repression - bury distressing memories in unconscious