sampling

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5 Terms

1
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What is a population

Any set of things we want to study

2
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What is a census

When we collect data about every member of the population

3
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Name of list of every member of the population

Sampling frame

4
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Opportunity sampling pros and cons

Pros - least difficult, quick, cheap, doesn’t require sampling frame

Cons - least representative


5
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Quota sampling pros and cons

Pros - more representative than opportunity, quick, cheap,