business and society ch 9

ambient advertising

a form of advertising where unconventional or unexpected messages are places in a targets market’s social environment

boycott

a form of consumer action in which consumers abstain from using, purchasing, or dealing with a company of other organization

bureau of consumer protection

a bureau with the federal trade commission charged with protecting consumer against unfair, deceptive, or fraudulent practices

consumer bill of rights

a group of four consumer rights (to choose, to be informed, to safety, and to be heard)

consumer fraud

intentional deception to derive an unfair economic advantage over an organization

consumer product safety commission

the us government commissions charged with protecting the public from unreasonable risks of death or injury associated with the use of thousand of types of consumer products under the agency’s jurisdiction

consumer protest

a form of consumer action that involves organized and public display of consumer disapproval of a firm's actions

consumer relations

a firm’s process for creating and maintaining a positive relationship with consumers by meeting customer needs

consumerism

the movement to protect consumers from an imbalance of power on the side of business and to maximize consumer welfare in the market place

conusmers

individuals who purchase, use, and dispose of products for themselves and their households

crowdfunding

the practice of funding a project by securing a relatively small donations from a large number of people

federal communications commission

the U.S. government commission charged with regulating interstate and international communication by radio, television, wire, satellite, and cable in all 50 states, DC, and U.S. territories

federal trade commission

The U.S. government agency charged with protecting consumers and competition by preventing anticompetitive, deceptive, and unfair business practices through law enforcement, advocacy, and education about unduly burdening legitimate business activities

food and drug administration

The U.S. agency charged with protecting the public health by ensuring the safety, efficacy, and security of foods, drugs, cosmetics, biological products, medial devices, tobacco, veterinary products, and electronic products that give off radiation

product liability

a business’s legal responsibility for the performance of its products

product placement

a type of advertising in which a company pays for its products to be viewed in a movie, television show, or other form of media

warranty

a written guarantee issued at the time of purchase that promises to repair or replace the purchased product within a certain time frame