Project and Event Management Fundamentals

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Description and Tags

Flashcards covering key concepts of project management, event types and management phases, SMART goals, stakeholders, and feasibility studies.

41 Terms

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Project

An undertaking completed in phases, with plans and tasks adjusted along the way to make sure there is an outcome.

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Outcome / Result (Project Element)

A key element of a project focused on achieving a specific goal.

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Time (Project Element)

A defined start and end time for a project, concluding when the goal is achieved.

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Budget (Project Element)

The expenditure on resources and the amount of cost needed for a project to run effectively.

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Resources (Project Element)

The four kinds of assets required for a project: human resources, materials, financial resources, and time.

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Creating Strategic Value

One of the two main purposes of embarking on projects, divided into business value, stakeholder value, and customer value.

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Business Value

A type of strategic value aimed at improving business performance metrics and processes.

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Stakeholder Value

A type of strategic value focused on improving employee communication, involvement, and engagement.

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Customer Value

A type of strategic value aimed at improving customer experience, engagement, and service levels.

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Problem Solving (Project Purpose)

A primary purpose for undertaking projects to develop innovative solutions, meet customer needs, satisfy legal/compliance requirements, or address competition.

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Business Events

Events that facilitate knowledge sharing, networking, and relationship building among business professionals, serving as platforms for buying, selling, and seeking collaborations.

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Meetings

Business events where professionals from one company meet to discuss strategies, updates, or performance.

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Incentives

Reward-based trips for employees to recognize their contributions to the company, focusing on leisure, motivation, and upcoming sales targets.

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Conference

A business gathering where professionals come together to share industry trends, present new research, and network.

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Exhibition

Platforms for companies to showcase their products and services to potential buyers from a specific industry.

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Special Events

One-time or infrequent events that offer consumers leisure, social, or cultural experiences beyond the everyday (e.g., concerts, festivals, sporting events).

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Private Events

Events held in a private capacity and attended exclusively by the host and invited guests.

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Consumer Events

Conferences and exhibitions that target the general public or interested participants to share knowledge or buy/sell, typically held on weekends or holiday periods.

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Concept and Proposal Phase (Event Management)

The first phase of event management, involving preliminary research, venue selection, event concept development, event concept evaluation, and budget preparation.

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Marketing and Sales Phase (Event Management)

The second phase of event management, focusing on developing sponsorship packages, identifying target audiences, building trust, and selling tickets/packages before the event.

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Coordination Phase (Event Management)

The third phase of event management, covering risk management, human resources, administration, production management, logistics, and budget management.

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Execution Phase (Event Management)

The fourth phase of event management, involving registration/payment collection, marketing/media, crowd control/security, and program/speaker coordination.

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Follow Up Phase (Event Management)

The final phase of event management, which includes paying suppliers, thanking clients, evaluating the event, holding post-mortem meetings, and finalizing reports.

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Initiation Phase (Project Management)

The project phase dedicated to deciding 'WHY' to do the project by identifying its purpose, checking feasibility, identifying key milestones, and recognizing stakeholder needs.

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Planning Phase (Project Management)

The project phase dedicated to deciding 'HOW' to do the project by setting tasks, identifying resources/budgets, establishing deadlines/timelines, and identifying risks and solutions.

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Execution Phase (Project Management)

The project phase focused on 'DOING' the project by carrying out tasks, coordinating with team members, tracking progress, and managing team resources.

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Monitoring and Control Phase (Project Management)

The project phase focused on 'CHECKING' the project by tracking progress and performance, maintaining budget/scope, updating stakeholders, and fixing problems.

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Closure Phase (Project Management)

The project phase focused on 'ENDING' the project by delivering final work, releasing resources, evaluating performance, and completing final matters with stakeholders.

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SMART Objectives

A criteria framework used to make project objectives efficient: Specific, Measurable, Attainable, Relevant, and Time-bound.

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Specific (SMART)

An objective attribute that clearly states what needs to be achieved.

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Measurable (SMART)

An objective attribute that sets targets that can be quantified and tracked to monitor progress.

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Attainable (SMART)

An objective attribute ensuring the goal is realistic and achievable with the available resources.

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Relevant (SMART)

An objective attribute ensuring that the project goals align with and support the organization's overall main goals.

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Time-bound (SMART)

An objective attribute requiring a set deadline or timeframe to complete the project.

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Project Stakeholders

People or organizations who have an interest in a project, are affected by it, or can influence its outcome.

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Internal Stakeholders

Individuals or groups within the organization directly involved in managing or carrying out the project who typically share the same project goals.

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External Stakeholders

Individuals or groups outside the organization not directly employed by it, but capable of affecting, influencing, or being affected by the project's outcome.

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Project Feasibility Study

A study conducted prior to a project to determine whether it is worth doing and practically possible.

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Technical Feasibility

A feasibility check answering 'can we do it?' by assessing whether the team has the required skills, knowledge, and ability to meet legal requirements.

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Financial Feasibility

A feasibility check answering 'can we afford it?' by determining if there is enough funding available and if the project can generate a profit.

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Operational Feasibility

A feasibility check answering 'can we carry it out?' by assessing resource availability (venue, equipment, manpower) and the realism of the timeline.