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Dr.Lane
Understanding culture
Iceberg Analogy
10% above the surface 90% under the surface
Objective elements in culture
above the surface elements (see, hear, touch, taste, feel)
Subjective Elements in culture
below the surface elements ( values, behaviors, and perceptions)
Hofstede's Cultural Dimensions
1. power distance
2. uncertainty avoidance
3. individualism vs. collectivism
4. motivation toward achievement and success
5. long term vs short term time orientation
6. indulgence vs. restraint
Power Distance
how people relate to authority and hierarchy
Low Power Distance
informal communication, employees challenge managers, authority must be justified
High Power Distance
formal titles, hierarchy accepted, employees defer to managers
Examples of each power distance
Low- Israel 13// Medium-US 40// High- Malaysia 100
Individual vs. Collectivism
whether people prioritize personal independence or group identity
Individualism
"I", independence, individual achievement
Collectivism
"we", loyalty, group harmony, shared responsibility
Examples of Individual vs. Collectivism
Panama- 11 (more collectivism) /// US-60/// Netherlands- 100(individualism)
Motivation towards achievement and success
what motivates people, wanting to be the best or liking what you do
Being the best
live to work, competition, performance, long hours
liking what you do
work to live, resolve conflicts through compromise, flexible work, parental leave, consensus and cooperation are valued
Examples of Motivation towards achievement and success
Sweden- 5 (liking what you do)/// US-62/// Japan-92 (being the best)
Gain a global perpective
studying abroad builds cultural awareness, openness, adaptability, foreign-language skills, and comfort
Which company was featured on Shark Tank?
Dig World
Dig World
Jacob's businesses where kids get to use real construction equipment (amusement park)
Main Idea of Dig World
dare to dream, operate out of your imagination not memory, and walk with elephants (surround yourself with people who help you dream bigger).
How many rejections of dig world
248
Inspiration for dig world
Pierce, Jacob's son sick with bacterial meningitis
What change did Jacob Robinson make to Texas A&M?
Switch Coke to Pepsi
HEB Day Speaker
Blake Willenburg
HEB's 5 cultural values
Service, heart, drive, innovation, commitment
Heb most important quote
"We are in the people business. We just happen to sell groceries"
Business Formats
H-E-B, H-E-B Plus, Joe V's Smart Shop, Mi Tienda, Central Market.
Competition with HEB
Value (Aldi), core (Walmart, Target, Kroger), upscale (Whole Foods, Sprouts, Trader Joe's).
HEB Community Involvement
disaster relief, hunger relief, education, giving back, Quest for the best(supports local creators)
HEB Sustainability Priorities
Diversion, Product, Energy, Community
VREEL
Value, rareness, eroding factors, enabling factors, longevity
Value
does it create value?
Rareness
how many competitors does it have?
Eroding Factors
What could destroy the advantage?
Enabling Factors
Can the firm use the resource effectively
Longevity
how long will it last?
Strategic management
ongoing processes of formulating and implementing strategies
Formulation
creating the plan
Implementation
enforcing the plan
Distinctive Competence
strength few competitors possess
Scope
markets in which a firm competes
Resource Deployment
where resources are allocated
Functional Strategies
strategies for HR, marketing, finance, operations, etc.
Levels of strategy
business levels or corporate levels
Business Level Strategy
How to compete in one industry
Corporate level strategy
Which industries and markets to operate in
Deliberate Strategy
planned
Emergent strategy
develops over time
SWOT
Strengths, Weaknesses, Opportunities, Threats. Limitation: Complex business issues do not always fit neatly into four categories.
Which factors of SWOT are internal?
Strength, Weakness
Which factors of SWOT are external?
Opportunity, Threat
Competitive Disadvantage
a situation in which an organization is not implementing valuable strategies that are being implemented by competing organizations
Competitive Party
creating the same amount of value in the market place as your competitor- no one is out performing the other- majority of businesses are a competitive party
Competitive Advantage
an organization is winning in comparison to the competition
Marketing and Sales Differentiation Strategy
must emphasize the high quality, high value image of the organization's products or services
Accounting and Finance Differentiation Strategy
control the flow of funds without discouraging the creativity needed to constantly develop new products and services to meet customers needs
Manufacturing Differentiation Strategy
emphasize quality and meeting specific customer needs, rather than simply reducing costs
Culture Differentiation Strategy
emphasize creativity, innovation, and response to customer needs
Marketing in Overall Cost Leadership Strategy
focus on simple product attributes and how they meet customer needs in a cost effective way
Accounting and Finance Overall Cost Leadership Strategy
success depends on having costs lower than competitors, management should reduce costs wherever possible
Manufacturing Overall Cost leadership strategy
emphasizes increased volume of production to reduce the per unit costs of manufacturing
Culture in Overall Cost Leadership Strategy
focuses on improving the efficiency of manufacturing, sales, and other business functions
Diversification
the number of different businesses that an organization is engaged in and the extent to which these businesses are related to one another
Single Product Strategy
one product, one market
Related Diversification
operation work in multiple linked businesses
Unrelated diversification
operations work in multiple businesses that are not associated with each other
Merger
the purchase of one firm by another firm of approximately the same size
Acquisition
the purchase of a firm by a firm that is larger
Home Replication International Strategy
Use home-country strengths , abroad
Multi domestic International Strategy
Adapt independently to each country
Global International Strategy
Standardized products worldwide
Transnational International Strategy
Global efficiency plus local adaptation
Conscious Capitalism
Purpose, Stakeholders, Leadership, Culture.
Jeff Shefelbein
Aggie Carpool
Founder of Heb
Florence butt
Chairman heb
Charles butt
Culture of HEb
Like aggie proverb, outside looking in you cant understand it, inside looking out you can't explain it
Decision Making
the act of choosing one alternative from a set of alternatives
Criticism of Analytical
Dogmatic
Over Controlling
Impersonal
Too careful, abstract or mathematical
Too Slow
Criticism of Conceptual
Dilettantish
Too Idealistic, slow indecisive
Difficult to Control
Criticism of Behavioral
Too concerned about others
Wishy-washy
Can't make hard decisions
Can't say no
Criticism of Directive
Rigid
Impersonal
Simplistic
Autocratic
Challenger Explosion: what decision styles were used?
Nasa Directive
Mother was behavioral
Father was Directive
What are the 4 decision making styles?
directive, analytical, conceptual, behavioral
Who founded Saferway/Whole Foods?
John Mackey
What company, known as whole foods today, founded as a health foods store
Saferway
Wholefoods was sold to what company for 13.7 Billion?
Amazon
What did Jeff Scheifelbein do in new york?
Disco Fairy
What Companies did Jeff Schiefelbein manage?
Howdy Ice Cream, Energy By 5, Undivided Life, Carpool
Was Howdy Ice cream founded by a TAMU student?
No, it was UT Student