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unlearned behvaior
hard-wired into organism’s biological makeup, occurs naturally without experience/training
reflex
motor/neural reaction to sensory stimulus
instinct
innate species-specific behaviors triggered by broad range of events
learned behaviors
lasting change in behavior or knowledge resulting from experience; how we acquire knowledge and skills through experience
associative learning
making automatic connections between stimuli (things) or events in our environment
classical conditioning
we learn to associate stimuli to predict events, then we respond accordingly, stimulus + stimulus
Ivan Pavlov
landmark experiments with dogs in the 1920s
unconditioned stimulus
thing that provokes a natural response
unconditioned response
natural response
neutral stimulus
something in environment that does not naturally produce response
conditioned stimulus
previously neutral stimulus that now provokes a learned response
conditioned response
learned response to conditioned stimulus
generalization
extending conditioned response to similar neutral stimuli, only if stimuli are very similar
discrimination
organism learns to respond only to the specific conditioned stimuli
operant conditioning
we learn to associate consequences with behaviors and either repeat or stop them accordingly, punishment/reinforcement
positive reinforcement
increase behavior and add something, giving a dog a treat for sitting
negative reinforcement
increase behavior and remove something, if a child does their homework, they do not need to do dishes
positive punishment
decrease behavior and add something, scolding student so they stop texting in class
negative punishment
decrease behavior and remove something, take away a child’s toy when they misbehave
postitive reinforcement
consequence most effective for changing behavior
primary reinforcers
innate reinforcing abilities
secondary reinforcer
no inherent value, only valuable when linked to primary reinforcer
shaping
rewarding approximations of a desired behavior, each step toward desired behavior is rewarded until behavior occurs
continuous reinforcement
get reward EVERY time you do the behavior
intermittent reinforcement
not every time a reward is given for a behavior
observational learning
“watch and learn,” learn by watching others and the imitating or modeling what they do or say
models
the ones performing the imitated behavior
vicarious reinforcement
if the model is rewarded for their behavior, you are more likely to copy them
vicarious punishment
if the model is punished for their behavior, you are more likely to avoid the behavior
memory process
encoding, storage, retrieval
encoding
get info into memory system
storage
get info into long-term retention
retrieval
get info back out of memory into awareness
self-reference effect
better memory for stuff that we can relate to ourselves
short-term memory
we can hold about 7 ± 2 pieces of information for only about 15-20 seconds capacity
long-term memory
memory that is theoretically unlimited
explicit and implicit memory
2 types of long term memory
episodic
memory about events and experiences
semantic
memory about concepts and facts
episodic and semantic
2 types of explicit memory
procedural
memory on how to do things
priming
memory on stimulus exposure that affects responses to a later stimulus
emotional conditioning
memory that is classically conditioned to emotional responses
procedural, priming, emotional conditioning
3 types of implicit memory
consolidation
process of transferring new learning into long-term memory, occurs during sleep
recall, recognition, relearning
3 retrieval methods
recall
accessing info without cues, open-ended or essay exam questions
recognition
you can identify info that you previously learned, multiple-choice questions
relearning
learning info more easily if you previously learned it
hippocampus
important for encoding memories
cortex
important for long-term memory storage, corresponds to sensory area
transience, absentmindedness, blocking
3 forgetting errors of Schacter’s 7 sins of memory
transience
accessibility of memory decreases with time (ex. forgetting events of childhood)
absentmindedness
lapsing attention (ex. forgetting where you put your phone)
blocking
accessibility is temporarily blocked (tip-of the-tongue phenomenon)
misattribution, suggestibility, bias
3 distortion errors of Schacter’s 7 sins of memory
misattribution
source of memory is confused (ex. confusing a dream memory with a memory from reality)
suggestibility
false memories (ex. can result from leading questions)
bias
memories altered to fit current belief system (ex. hindsight bias)
persistence
intrusion error in Schacter’s 7 sins of memory, inability to forget undesirable memories (ex. repeatedly recalling an embarrassing moment)
proactive interference
old info hinders recall of new info
retroactive interference
new info hinders recall of old info
memory reconstruction
the process of brining up old memories, memories get modified or altered
suggestibility
the effects of misinformation that leads to false memories
misinformation effect paradigm
after exposure to additional info you may misremember the original event
rehearsal
repeating information to be remembered
active rehearsal
repeating info over and over to keep it in short term memory longer, to move over to long term
chunking
organizing information you’re rehearsing into meaningful “chunks” to make it easier
elaborative rehearsal
expand on semantics/meaning of words
mneumonic
memory aid that helps us organize info
cognition
how information is processed and manipulated when remembering, thinking, and knowing
cognitive psychology
studying how people think
concepts
categories/groupings of info, images, ideas, or memories
prototype
clear example or representation of a concept (first thing that comes to mind)
schema
set of related concepts, way of organizing info to help our brain be more efficient
role schema
assumptions about how people in certain roles will behave
event schema
set of behaviors/routine, a cognitive “script”
language
system of communication that involves words and rules to organize them to transmit info between people
problem solving
using our thoughts to get stuff done
trial and error
try different solutions until a problem is solved
algorithm
use a pre-defined step-by-step formula
heuristic
“rule of thumb” or general framework
working backward
starting with the solution, what’s needed to get there?
mental set
persisting in solving a problem the same way that worked in the past, even if it clearly does not work now
functional fixedness
specific mental set related to the function of an object
creativity
overcoming functional fixedness to generate ideas that are new and useful
biases
“mental shortcuts” based on experience that can be helpful but can also lead to errors
hindsight bias
bias: “i knew it all along”
availability heuristic
bias: whatever’s most available seems most likely or the best solution
confirmation bias
bias: focus on info that confirms your beliefs
sense perception
how we experience the world to get thoughts (and memories) in the first place
sensation
info detected by sense receptors
perception
the way sensory information is organized, interpreted, and consciously experienced
top-down processing
processing occurs when previous experience and expectations are first used to recognize stimuli
bottom-up processing
processing occurs when we sense basic features of stimuli and then integrate them