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Social psychology
scientific study of how ppl influence each other’s thoughts, feelings, or behavior
Hindsight bias
“I knew it all along”
Personality psychology
internal attributes & individual differences influence behavior (disposition/nature)
Distributional Thinking
the practice of analyzing the entire pattern and spread of data variation rather than relying solely on a single summary metric like the average or median
Statistical significance
a mathematical measure that determines whether an observed relationship or difference in data is likely a real effect rather than a product of random chance (p<0.05)
Generalizability
how easily a finding can be applied to a larger population
Convenience sampling
creating a sample group based on what’s easiest
Random sample
each person in a sample has a random chance of being selected
Random assignment
how someone in chosen for a certain group in a study
Observational Method
researcher observes people & systematically records measurements/impressions of their behavior
Correlational method
assesses relationship of 2+ variables
Correlation coefficient
±1, statistic correlational value
Preexperimental
one group is studied
Quasiexperimental
group can be compared
True experiment
random assignment
Operational Definition
how researchers manipulate and/or measure the variables in a study; helps understand what results mean
Reliability
consistency of measurement
Validity
level of confidence in patterns of data
Self-concept
personal summary of who we are
schema
framework for the world
self-schema
summary of our perceptions on self-relevant info
Social comparison theory
we make assessments abt what we are by comparing how we think/act to those around us
Upward social comparison
when individuals compare themselves to someone better than them
upward social comparison
when individuals compare themselves to someone who’s better than them
Social Comparison WIDE factors
who, interpretation, direction, esteem
Culture
norms, traditions, and ways of life of a group of people
Social identity theory
ingroups & outgroups to validate perceptions
Independent self-construal
individual’s ideal self largely based on internal, personal qualities
Interdependent self-construal
ideal self largely based on social qualities, especially in relationship with others
Self-expansion theory
humans have basic motivation to grow, improve, and enhance our self-concept, especially thru close social relationships
Inclusion of the other in the self (IOS) Scale
used to measure the psychological inclusion of others in the self-concept; overlap between the self and other indicate how much a self-concept includes a specified other person
Self-presentation theory
we tend to adjust the self & perform in slightly different ways depending on social influence
actual self
who we are currently
ideal self
who we want to be
ought self
who one believes others expect them to be
self-discrepancy
when our selves do not aligh
self-monitoring
people differ in how much they monitor the environment for cues about social behavior
self-esteem
subjective, personal evaluation of our self-concept
self-enhancement
people are motivated to view themselves positively
cognition
brain's process of thinking, learning, and using information
Social cognition
how people select, interpret, remember & use social info to make judgements and decisions
Dual processing
intuition + logic
intuition
knowing something quickly and automatically
logic
ability to reason, think systematically & consider evidence
Schema
cognitive & memory structure for organizing and interpreting the world
stereotypes
assuming everyone in a group has the same characteristics
heuristics
a practical, experience-based mental shortcut or "rule of thumb" used to solve problems and make decisions quickly
priming
exposure to one stimulus influences how you respond to a subsequent, related stimulus, usually without your conscious awareness.
Loftus & Palmer
schemas influence memory (car crash)
Donald Study: Huggins, Rholes & Jones
priming influences how we judge people
Heuristics
may lead to poor decisionmaking
Availability heuristic
Easy to recall = seems more common/likely
Anchoring heuristic
First information = influences later judgment
Representative heuristic
Looks like the typical example = seems more likely
Endowment effect
valuing something simply because we own it
sunk cost effect
continuing to invest in something because we’re already invested in it
ecological rationality
heuristics work because they’re adapted to their environments
Bounded rationality
limited in our time to think
recognition heuristic
take the option you recognize
take the best heuristic
think about the most useful diagnostic cues to make decision
cognitive misers
Our brains try to take the easiest mental route.
Counterfactual thinking
tendency to imagine what might’ve been
downward counterfactuals
worse than reality
upward counterfactuals
better than reality
spin framing
changing phrasing to make something seem more appealing
Confirmation bias
we want to conserve our own beliefs
hindsight bias
tendency to believe we knew it all along
implicit expectations
conformity; social roles
explicit expectations
compliance, obedience
conformity
a change in ones behavior dur to the real or imagined influence of other people
informational social influence
conforming because you see others as a source of information (autokinetic illusion study)
normative social influence
conforming because you want to be accepted by others
Descriptive norms
describes what people usually do, what’s common or popular
descriptive norms
describes what people usually do, what is common or popular
obedience
type of explicit social influence where we behave in response to an order from someone w/ power over us
Attitude
an overall evaluation of something
attitude object
what’s being evaluated
Crises of confidence
la pierres study found attitudes didn’t align with behaviors
cognitive dissonance
inconsistency between 2 thoughts produces discomfort and tension
internal justification
changing something about oneself
external justification
explaining a counterattitudinal behavior as something about the situation or environment
induced compliance
people perform behaviors that contradict preexisting attitudes
Festinger $1 vs $20 experiment
people tell another group a banal task is fun and those paid more enjoy it more
effort justification
more positive evaluation of the task or activity when it involves something more difficult or unpleasant
post decision dissonance
when we have to make a decision between two or more good choices
spreading of alternatives
what we choose becomes better and vice versa