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the demand curve shows
the relationship between price and quantity demanded at various price levels.
it shows how much of a good consumers will want at different prices
Demand
different quantities of goods and services that people/consumers are willing and able to pay at many different prices
Quantity demanded
amount of a good or service that consumers are willing and able to buy at a given price.
law of demand
inverse relationship between price and quantity demanded.
As price falls. quantity demanded rises
As price rises, quantity demanded falls
Why does the law of demand occur
because of two main effects
substitution effect
Income effect
these effects makes consumers change their purchasing behaviour due to the price changes
Income Effect
if price goes down for a product, the purchasing power increases for consumers. This makes them purchase more. (purchasing power and price are inversely related
Substitution Effect
if the price goes up for a product, consumers will buy less of that product and more of another substitute product (and vice versa)
Demand scehdule
table of data that shows quantity demanded at different prices
Demand Curve
assume all outside factors, such as income, are held constant (this is called ceteris paribus)
downward slope showing the inverse relationship between y and x axis (y is price) (x is quantity demanded)
demand curve y axis
price (because we want our money going up)
X-axis
quantity demanded
Market Demand
lots of people = market demand
total quantity demanded by individuals in a market at a particular point .
Demand Shifts
when the amount of people who are willing and able to buy changes without a change in price
shift out
shift right (increase in demand)
shift in
shift left (decrease in demand)
Causes for shifts in demand
1, Tastes and Preferences
Changes in Price of Related Goods
Substitute Goods
Income Goods
Change in Income
Normal Goods
Inferior goods
Number of buyers
Expectations of Consumers
Tastes and Preferences
influenced by advertising and social conformity
Change in Prices of Related Goods
the demand curve for one good can be changed based on the change in price of another good.
Substitute Goods
used in place of another, if price of one increases, the demand for the other will increase (and vice versa)
inverse relationship
e.g. if Pepsi price increases, more people will want to buy Coke
Complementary goods
goods bought and used together
-if price of one increases, the demand for other will fall. (positive relation)
Change in Income
an increase or decrease in income can shift demand curve,
if income increases then demand for the product will increase for normal goods, and decrease for inferior goods, because they have more money and can buy more expensive things
Normal good
luxury cars, jewelerry, homes ( more expensive)
income increases, demand increases
Inferior Goods
cheaper goods, e.g. used clothes, used goods, top ramen, etc.
income increases, demand decreases
Number of buyers
the number of consumers that are available will change the demand,
e.g. beach resorts in winter, seasonal products
Expectation of Buyers
demand goes down when consumers expect a reduced price change in the near future,
e.g. black Friday.
change in price on demand graph
it will go along the graph, the graph either extends upwards if price is increasing, or downwards if price is decreasing.
D1, D2 thing
if price shifts, there is no D2, if price is constant and there is a shiftm then D2/D3
way to remember shift in demand
TRIBE (Tastes and preferences, related goods, income, buyers (number of), expectation of consumers
when I say demand
you say consumer
when I say supply
you say producer.
law of supply
positive relationship
when price increases, quantity supply increases (and vice versa)
Supply curve
graph that shows the positive relationship between price and quantity supplied; positive slope.
Quantity supplied
amount of good or services producers are willing and able to supply at different prices during a given time period.
Supply schedule
a table that shows the quantity supplied at different prices and is used to create a supply curve
why a direct relationship?
because the higher prices are, the more profit the producers make, so the more product they want to make to get higher profit.
supply shifts
when prices remain the same but the amount of producers are willing and able to produce changes.
Shift In
Shift left- decrease in supply (less resources means less input and productivity which means less supp,y)
Shift Out
Shift right - increase in supply,
Shifters of Supply
NITES
Number of sellers
Input costs
technology
expectation of producers
Subsidies and Taxes
Number of Sellers
Direct relationship,
number of sellers increase supply increases
number of sellers decrease, supply decreases
this is because the there are more sellers which means there are more products/products needed,
Input costs
prices/availability of resources
inputs are the resources necessary to produce a good or service
supply will change if the cost or availability of those rec=sources change, If less resources/input, then less ability to to produce.
If input cost is cheaper, than the the supply increases because they can produce at lower costs.
Technology
better production method
improvements in technology of production can change the cost of production and lead to increase in supply.
Expectations of future profits by producers
if a producer expect the price to change in the near future, they will change the supply they are willing to sell at market NOW.
e.g. if they know they’re price will increase later on, they will decrease the quantity supplied because they want to maximise resources without using up/wasting resources.
Subsidies and Taxes
subsidies- government payments that supports business or markets
Excise Taxes - type of tax on the manufacture or sale of a good (this is created by the government to make people not buy certain products)
if price changes
there is movement on the curve.