Media and Information Literacy

Comprehensive vocabulary review flashcards covering communication fundamentals, media ages, information literacy, media codes and conventions, intellectual property laws, and emerging technology trends.

Misinformation

Any content that is false, misleading, or taken out of context but without any intent to deceive.

Disinformation

False or misleading content purposely created with an intent to deceive.

Media

Communication tools or outlets that are used to share and deliver information.

Information

Knowledge or facts learned about a certain subject, situations, or events.

Communication

The process by which information is exchanged from sender to receiver through a common source or system of symbols, signs, or behavior, resulting in interpretations or meaning on both ends.

Verbal Communication

Communication where a message is transmitted verbally, either by word of mouth or through a piece of writing.

Non-verbal Communication

The sending or receiving of wordless messages conveyed through the body language of the speaker, including facial expressions, eye contact, and gestures.

Formal Communication

Communication that takes place within a professional setting for purposes like the transfer of ideas, interaction, education, and updates.

Informal Communication

The most commonly used form of communication that takes place in daily interactions with one another.

Literacy

The ability to identify, understand, interpret, create, communicate, and compute using printed and written materials associated with varying contexts.

Media Literacy

The ability to access, analyze, evaluate, and create media in many forms.

Information Literacy

The ability to recognize when information is needed and to locate, evaluate, and effectively communicate information in its various formats.

Technology Literacy

The ability of an individual to use technological tools responsibly, appropriately, and effectively.

Pre-Industrial Age (Before 1700s)

An era where people discovered fire, developed paper from plants, and forged weapons and tools with stone, bronze, copper, and iron.

Industrial Age (1700s–1930s)

An era characterized by the use of steam power, machine tools, iron production, and the manufacturing of various products, including mass-produced books via the printing press.

Electronic Age (1930s–1980s)

An era ushered in by the invention of the transistor, leading to the transistor radio, electronic circuits, and early mainframe computers that made long-distance communication more efficient.

Information Age (1900s–2000s)

An era paved by the Internet and microelectronics, characterized by personal computers, mobile devices, wearable technology, and the digitalization of voice, image, sound, and data.

Traditional Media

Traditional means of communication and expression existing before the Internet, characterized by a limited, one-directional experience targeting specific sense receptors.

New Media

Content organized and distributed on digital platforms that is interactive, allows simultaneous audience feedback, and integrates all aspects of traditional media.

Media Convergence

The process where several media channels come together to exist and operate in synergy (e.g., radio and TV broadcasting over online streams).

Indigenous Knowledge (IK)

Distinctive local facts, information, and skills unique to a given culture or society, passed down by word of mouth from one generation to another.

Umalohokan

Traditional town criers serving as an oral messenger form of indigenous media in pre-colonial communities.

Information Search Media

Tools, platforms, and channels designed to help users efficiently find, retrieve, and access data, facts, documents, or resources relevant to a query.

Collective Participatory Media

Online media centered on creating, sharing, and exchanging information, ideas, and content across online networks.

Mass Media

A diverse array of media technologies designed to reach a large audience via mass communication.

Media Codes

The system of signs and symbols used to convey meaning in a media text, classified as symbolic, technical, or written.

Mise-en-scène

The description and arrangement of all physical objects within a frame of a media product, including set design, costumes, makeup, and props.

Technical Codes

Codes related to equipment usage in media production, including camera work, angles, lighting, sound, and editing.

Written Codes

The formal written language used in a media product, including font style, font size, captions, and word choices.

Form Conventions

The specific and expected ways that types of media codes are structured and arranged.

Story Conventions

Common narrative structures, understandings, and tropes used in storytelling media products.

Genre Conventions

The common tropes of characters, settings, or themes associated with a particular class or category of story.

Property Rights

The theoretical and legal ownership of tangible or intangible resources and how they can be used by individuals, businesses, or governments.

Intellectual Property (IP)

Creations of the mind, such as inventions, literary, and artistic designs, as defined by the World Intellectual Property Organization.

Republic Act No. 8293

The Intellectual Property Code of the Philippines, prescribing the legal framework for intellectual property protection.

Copyright

A legal protection granted to original works of authorship (e.g., books, music, art) that protects the expression of ideas rather than the ideas themselves.

Patent

An exclusive right granted for an invention that provides a new, useful, and non-obvious way of doing something or offers a technical solution to a problem.

Trademark

A distinctive sign, word, phrase, logo, or symbol that identifies and distinguishes the source of goods or services of one enterprise from those of others.

Industrial Design

The ornamental or aesthetic aspect of an article, covering 3D features like shapes or 2D features like patterns, lines, and colors.

Geographical Indication

A sign used on goods that have a specific geographical origin and possess qualities, reputation, or characteristics attributable to that place.

Economic Rights

Copyright entitlements that allow an author or owner to be properly compensated financially when authorizing others to use their work.

Moral Rights

Non-economic rights under copyright law protecting the personal and reputational interests of the author, including paternity and integrity of the work.

Berne Convention

An international agreement that protects literary and artistic works and provides authors and creators the means to control how and by whom their works are used.

Fair Use

A legal exception allowing limited use of copyrighted material without permission for purposes such as criticism, commentary, news reporting, teaching, and research.

Haptics Technology

A feedback technology that engages the sense of touch by applying forces, vibrations, or motions to the user.

Contextual Awareness

A capability in computing systems that gathers environmental and user information via sensors to anticipate needs and deliver tailored services.

Massive Open Online Courses (MOOCs)

Free, web-based open-access learning platforms offering dynamic, collaborative course delivery to unlimited global participants.

Phishing

A cybercrime technique of tricking users into providing sensitive personal or financial information through fraudulent emails or fake websites.