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Social Exclusion
social pain
Humans evolved in small groups where belonging = survival
Being excluded meant loss of protection and food access
Because of this, the brain developed a “social alarm system” as social rejections activates the same neural regions as physical pains and we are highly sensitive to disapproval and we often conform when we disagree
Conform
Physiological protection
Elaboration Likelihood Model
distinguishes between central and peripheral routes of processing persuasive message

Central route
careful, thoughtful attention to the strength of the arguments themselves
Peripheral route
relies on surface cues — attractiveness, credibility, or emotional appeal
External control
Behavior is influenced by formal consequences
Ex. not wearing seatbelts is punishable by law
Internal Control
Behavior is guided by social approval
Ex. lowering your voice at the library
Automatic Scripts
Repeated social expectations become habits that feel natural
Ex. saying thank you
Predicatability + cooperation
Shared rules makes other people’s behavior easier to anticipate
Ex. everyone stops at a red light to make traffic go smoothly
Feeling rules
emotional labor
managing feelings to meet expectation in social and professional contexts
Ex. flight attendant who must smile and remain gracious throughout a turblent flight, regardless of their actual mood
We do it because we need to mantain rapport with others and to keep social approval but it creates fatigue and burn-out
Social construction of reality
Together, norms, roles, and media frames build a shared sense of what is “real,” “reasonable,” and “moral,” rather than simply reflecting raw facts
Interpretation > Information
Facts never arrive “raw,” they are filtered through social context, emotional labor, and digital system like algorithms and bots, which construct what seems real and important
Ex. constant crime content on social media can make people believe crimes is increasing even when it is stable
Media Framing
Selecting which stories to highlight and how to label them, shaping public emotions, judgement, and policy responses
Ex. “riot” vs. “protest”
media focuses on negative things to heighten attention from viewers (according to evolutionary psychologists, focusing on negative aspects also helps our survival)
Media Framing Policy
Immigrants: “illegal aliens” vs “undocumented immigrants” (language) can be interpretated as threat of criminality and response to it is hateful (emotions)
Automated consensus
bots and scripted accounts flooded platforms with likes, shares, and repeated messages, fabricating the impression that a belief is widely held
Schema
mental frameworks that organize how we interpret social situations; they guide how we notice, what we expect and how we respond automatically
Ex. when student walk into a lecture hall, they don’t consciously think: “Now I must adapt a student role.” Instead schemas activate the act of sitting facing forward, opening notebook, etc.
Social structure
invisible organization of society that shapes how we behave in predicatable ways
Structure is not direct but works through norms and symbols that feel “natural”
Institutions (school and family), roles (student), and expectations (feeling respectful)
Chain metaphor
social structure connects people through invisible chains of expectation
connection through people trusting that others are enacting on their roles but expectations is constraining us
Ex. teachers rely on student compliance
Institutions
shape behaviors by stabilizing expections on how to belong and achieve goals
Schools
define what achievement (high grades, honors, college admission and grades) look like and what does a disciplined (attendence rules, deadlines, dress codes) student looks like
To belong to a group, you must understand your role and act accordingly to the norm to be able to achieve your goals
Ascribed status
race, gender, and class background
Achieved status
earned; college degree, career title, leadership role
Role conflict
conflict emerges when roles collide
Ex. working parent — job vs. childcare
Role strain
strain happens inside a single role
too many expectations, one role comes with multiple demands
Ex. student roles — study for exams, join extracurricular
Role exit
requires re-defining who we are; leaving a role, identity shift, adjustment
Ex. military life — civillian life
Learned helplessness
repeated exposure to uncontrollable stressors results in people failing to use any methods to control their responses to those stressors that are at their disposal in the future
repeated constraint can erode percieved control through reduced agency and constraint-based thinking
Social movements as counter-structure
groups can reshape norms and institution
Ex. #me too movement, slapping someone in the butt was considered workplace norm but can become socially unacceptable due to collective activism
Stratification
Hierarchial organization of society; demonstrate how social, legal, and cultural mechanisms work together to persuade individuals to accept their place in society, internalizing norms and expectations that sustain the hierarchy across generations
Operates through material resources and symbolic meaning; functions like a system of persuasion
Wealth, Power, & Prestige
Celebrity Influencer — high prestige (respect and admiration) but compartively little formal political power
Billionare CEO — commands both substantial wealth and institutional power (people listen to your goals and execute it)
Teacher — high social prestige and community respect but limited wealth (assets)
Social Capital
Life chances
The networks, norms, and trust that enable individuals or groups to cooperate, achieve goals, or gain advantages
Ex. political power — people who live in high cost property can choose to leave the neighborhood if it feels unsafe and not vote for change because of the taxes they bring in
Stereotype Threat
fear of confirming stereotypes can lead to cognitive load, anxiety, and reduced performance
Situational pressure, not a trait
Ex. women do worse on math test than men required to indicate gender
Hidden Curriculum
Schools teach more than academics — how to communicate with authority figures, professional norms, self-advocacy, time management, and networking
Self-Fulfilling Prophecies
Teachers expects success — provides more encouragement — student gains confidence — performance improves — expectation appears confirmed
Feudalism
Birth-Based Hierarchy — nobility, clergy, peasants
Modern Hierarchy — upper, upper-middle, middle, working, and lower
Caste System
institutionalized hereditary divisons governing occupation, marriage, ritual status and social interaction, upheld by religious ideology and social norms
Hereditary status, occupational roles, spatial segregation, edogamy
Ex. Dalits confined to stigmatized and hazardous occupations while higher castes monopolized land ownership, trade, and priestly functions
Modern example: slavery shaped identity, self-worth and perceived social roles through law, punishment, and cultural messaging
Intersectionality
multiple identities, compounded disadvantage and identity contingencies
overlapping identities of race, gender, class, and so on, compound the effects of stratification
Ex. African American women may encounter both racial and gendered limitations, internalizing societal cues that restrict their perceived potential and social mobility
Race
social constructed category based on perceived physical traits
often linked to power, status, and hierarchy
used to justify social hierarchies, oppression, and systemic inequality
Ex. Segregation - determines which schools, resources, and networks a child grow up in
Ethnicity
shared culture, language, traditions and history
reflects culture continuity and group identity
Stereotypes
cognitive beliefs about groups
Ex. certain racial groups were assumed to be violent and criminal
Prejudice
emotional attitudes toward groups
Ex. fear of criminal activity
Discrimination
behavioral action towards groups
Ex. more surveillance in a particular neighborhood which only specifically increase statstics of crime in that area with racial groups
Frustration-aggression mechanism
scapegoating; prejudice and intergroup hostility can arise when individuals encounter blocked goals or unmet needs, producing frustration that is often displaced onto socially sanctioned out-groups rather than directed at the structural sources of stress
Ex. economic stress often gets redirected toward marginalized groups
Authoritarian Personality
emphasizes that rigid cognitive styles, strict adherence to authority, and punitive attitudes toward outsiders predispose individuals to prejuidce
Socialization in highly controlled, punitive, or hierarchial family environments can cultivate conformity, obedience, and fear of deviation, which subsequently manifests as bias against groups perceived as threatnening or “different”
preference for social order (people should be in categories, of gender, or even preferences for marrying outside of race, religion, etc.)
Social identity theory
In-group favoritism, out-group bias, minimal groups, us vs. them
Us vs. Them
group membership creates an us versus them distinction
In-group favoritism
individuals often favor their own group over others
Minimal groups
even arbitrary group assignments can produce bias (i.e. experimental groups being divided by color)
Self-esteem from groups
people derive self-esteem from group membership
Shooter bias
automatic threat perception and split second decisions
Ex. police will judge that a black person is holding a gun but it was actually different objects
implicit bias: unconscious attitude, belief, or stereotype about a social group that affects how a person perceives, acts, and makes decisions without realizing it
Automatic bias
unconscious associations that influence judgements
Ex. associating a black person as a criminal
Modern Racism
denies that discrimination is still a real barrier today
Attributes group inequality to individual effort — “if they worked harder, they’d succeed too”
does not believe in equality and discrimination
Symbolic Racism
opposes specific race-conscious policies rather denying discrimination outright
frames that opposition as defending values like hard work and self-reliance even when race is the real driver
Ex. affrimative action
Aversive Racism
people sincerely believe in equality — the bias is unconscious, not denied (kind of like in-group favoritism)
Ex. two equal candidates; the white candiate gets the benefit of the doubt on a weak point
Ambivalent Racism
failure reads as internal—their effort, their fault
Success read as external — luck, exception, “beating the odds”
Ex. automatically generalizes a minority groups such as African American as coming from a low class background and struggled
Pseudoscience and Racial Hierarchy
Pioneer Fund supported racial-related differences (i.e. sexuality) to promote racial hierarchy
Ex. a unethical study was done to study racial difference in sexuality and results shown that Black men were more sexual
Bell Curve
frames social disparities as biological inveitabilities, such claims provided ideological support for policies and practices that maintained systemic inequality, such as underinvestment in disadvantaged schools or racially restrictive immigration debates, and lent scientifc authority to racist positions under the guise of neutrality