Chapter 4 Content Quiz

According to the text, fostering creativity and innovation ________.

will add essential tools to your entrepreneurial toolkit

The experience of being an entrepreneur can be fun, exciting, and refreshing, as long as you do which of the following?

keep your creative spirit alive and in constant motion

The ideation practice which comes from Stanford’s Design School has the objective to _________.

generate as many ideas as possible and start to develop some of them

The human ability to feel what other humans are feeling, which in the context of creativity, innovation, and invention is essential to beginning a process of human-centric design, is called ________.

empathy

I’m order for human-centric design to work, _____ must be based on honest, rational, and emotional observation.

defining the problem

Brainstorming creatively means going beyond _____.

the common basic whiteboard scribbling

For entrepreneurs, the simplest method of framing a problem in the form of a question _______.

can be eye opening

Searching for and finding solutions outside of the organizational structure is known as _________ innovation

open

Which of the following is a method that focuses the design and development decisions of a product on the needs of the customer, typically involving an empathy-driven process?

design thinking

What kind of thinking involves a logical, step-by-step process?

linear