BARB
Broadcasters’ Audience Research Board - the organisation that measures and collects television viewing data in the UK
Camera angle
The position the camera is from the filmed action
Blockbuster
A product that sustains exceptional and widespread popularity and achieves enormous sales.
Vertical Integration
When a company takes part in 2 or more stages of production
Independent Film
A film that is produced outside of a major film studio
Star Power
Casting well-known celebrities in order to gain a bigger audience
Director Power
Using a director’s name in marketing in order to gain a bigger audience
Horizontal Integration
Companies who acquire other companies operating in the same sector.