TV and Film Keywords

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14 Terms

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BARB

Broadcasters’ Audience Research Board - the organisation that measures and collects television viewing data in the UK

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Camera angle

The position the camera is from the filmed action

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Blockbuster

A product that sustains exceptional and widespread popularity and achieves enormous sales.

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Vertical Integration

When a company takes part in 2 or more stages of production

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Independent Film

A film that is produced outside of a major film studio

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Star Power

Casting well-known celebrities in order to gain a bigger audience

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Director Power

Using a director’s name in marketing in order to gain a bigger audience

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Horizontal Integration

Companies who acquire other companies operating in the same sector.

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