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Schema
A mental framework that organizes and interprets information based on past experience.
Concept
A mental grouping of similar objects, events, ideas, or people.
Prototype
The best or most typical example of a concept (like a robin for “bird”).
Perceptual Sets
A mental tendency to perceive things one way and not another, based on expectations, context, or past experience.
Closure
The Gestalt principle that we fill in gaps to see a complete, whole object.
Figure/Ground
The organization of the visual field into a focal object (figure) that stands out from its background (ground).
Proximity
The Gestalt tendency to group objects that are close together.
Similarity
The Gestalt tendency to group objects that look alike (same color, shape, size).
Monocular Cues
Depth cues that only need one eye.
Relative Size
If two objects are assumed to be the same size, the one that looks smaller is perceived as farther away.
Linear Perspective
Parallel lines appear to converge as they recede into the distance (like train tracks). The more they converge, the farther away they seem.
Interposition
When one object partially blocks another, the blocking object is seen as closer.
Relative Clarity
Hazy, blurry objects look farther away than sharp, clear ones.
Texture Gradient
Textures look coarse and detailed up close and finer and smoother as distance increases.
Binocular Cues
Depth cues that need both eyes, such as retinal disparity and convergence.
Perceptual Constancy
Perceiving objects as unchanging (in size, shape, color, brightness) even when the sensory input changes.
Bottom-Up Processing
Perception that starts with the raw sensory input and builds up to a whole (data-driven).
Top-Down Processing
Perception guided by prior knowledge, expectations, and experience, which shape how we interpret sensory input (concept-driven).
Transduction
Converting physical energy from stimuli (light, sound, etc.) into neural signals the brain can use.
Absolute Threshold
The minimum stimulation needed to detect a stimulus 50% of the time.
Difference Threshold (Just Noticeable Difference / JND)
The minimum difference between two stimuli that a person can detect 50% of the time.
Weber’s Law
To be perceived as different, two stimuli must differ by a constant minimum percentage, not a constant amount.
Signal Detection Theory
A theory that predicts how and when we detect a faint stimulus (signal) amid background noise, depending on both the stimulus strength and the person’s experience, expectations, motivation, and alertness.
Subliminal Stimulation
Stimuli below the absolute threshold that you can’t consciously detect but may still influence you.
Priming
The activation, often unconsciously, of certain associations, which predisposes perception, memory, or response.
Sensory Adaptation
Diminished sensitivity to a constant, unchanging stimulus (like not noticing a smell after a few minutes).