self report interviews techniques u2 rm2

what is an interview

a self report techinique

what is a self report technique

a method in which the participant is relaying information to the researcher

what are the advantages of interviews

Interviewer can correct participant if misunderstood question

Interviewer can respond to participant feelings

Flexible -> don't have to do them in person

what are the disadvantages of interviews

Respondents can lie -> want to be seen as a good person

Responders might not have an accurate awareness of their beliefs and the interviewer may influence this

Interviewer effects may bias the responses

what is an unstructured interview

questions are not prepared before the interview

what are the advantages of unstructured interviews

Unexpected insight

Bigger rapport

Allow to explore area of interest

Can ask follow up questions

what are the disadvantages of unstructured interviews

Need a highly trained interviewer

Expensive

More difficult to analyse questions because they aren't all the same

Harder to repeat

what is a structured interview

all questions are prepared before the interview

what are the advantages of structured interviews

More replicability and check reliability

Unskilled interviewers are fine

what are the disadvantages of structured interviews

Lose rapport

Can't ask follow up questions

what is a semi-structured interview

mix of structured topic areas and ability to develop in original ways

what are the advantages of a semi-structured interview

Flexibility allows novel ideas to be developed

Answers set questions allows analysis

what are the disadvantages of semi-structured interview

Need a skilled interviewer

harder to analyse data

what are interviewer effects

interviewers personal characteristics and interview style influences response e.g. interviewers gender

what should be considered when designing interview questions

Most appropriate interviewer

Order of questions

how are the questions phrased