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Who designed the multi-store model of memory?
Richard Atkinson & Richard Shiffrin
Define the multi-store model of memory
A representation of how memory works in terms of sensory register, short-term memory & long-term memory. Describes how information is transferred from one store to another, what makes some memory last & disappear
Describe the first stage
All stimuli from environment e.g someone talking, pass into sensory register - comprises several registers, one for each of 5 senses
Coding is modality specific (depends on sense) - e.g store coding visual info is iconic memory & store coding auditory info is echoic memory
Duration 0.05 seconds for iconic memory but about 3 seconds for echoic memory
Very high capacity
Information passes further into memory system only if you pay attention
Describe the second stage
Short term memory lasts about 18 seconds unless rehearsed
Coded acoustically
Temporary & limited capacity - about 5-9 items
Maintenance rehearsal occurs when we repeat information to ourselves repeatedly until enters LTM
Describe the third stage
LTM potentially lasts up to a lifetime & potentially unlimited capacity - info coded mostly semantically
When we want to recall info from LTM, it has to be transferred back into STM through retrieval.
Evaluation - separate stores & counterpoint
Larry Squire reviewing neuroimaging studies that compared brain areas associated with STM & LTM
Prefrontal cortex significantly active during tasks involving STM whereas hippocampus (+ other structures) have been associated with reorganisation & consolidation (LTM)
Regional differences suggest LTM & STM are independent & separate stores
→ Counterpoint: others argue this view is oversimplified & there is significant overlap & interaction between brain regions that support STM & LTM e.g hippocampus also involved in STM tasks, particularly when task involves complex & new info. This suggests that evidence for a clear-cut separation is not strong
Evaluation - elaborative rehearsal
Fergus Craik & Michael Watkins found that type of rehearsal is more important than amount
Elaborative rehearsal is needed for long-term storage - occurs when you link information to existing knowledge, meaning info can be transferred to LTM without maintenance rehearsal
This suggests that MSM does not fully explain how LTM storage is achieved
Evaluate - clinical evidence + Counterpoint
Limitation – Shallice & Warrington (1970): Studied KF, who suffered brain damage after a motorcycle accident.
KF had poor acoustic STM, but his visual STM was normal.
This suggests his phonological loop was damaged, but his visuospatial sketchpad was unaffected, supporting the existence of separate STM stores.
Counterpoint:
KF may have had other cognitive problems that affected his memory performance.
The trauma from his accident may have affected his performance, rather than just the brain damage.