AP Psychology Research Methods

Case Study

A descriptive technique in which one individual or group is studied in depth in the hope of revealing universal principles.

Naturalistic Observation

A descriptive technique of observing and recording behavior in naturally occurring situations without trying to manipulate or control the situation.

Surveys

A descriptive technique used to obtain self-reported attitudes and behaviors of a particular group, usually by questioning the group.

Correlational Method

A quantitive, non-experimental method used to measure the relationship between two or more variables.

Experimental Method

A scientific method where a researcher deliberately changes the independent variable to see its effect on the dependent variable while holding outside factors constant. (Looking to prove/disprove causal relationships)

Meta Analysis

Combines the results of multiple independent studies on the same topic to produce a new claim.