October 2026: Sales Floor Management Overview (System)

Help Yourself Method

Convenience

<>

1.) Easy Selection (in general)

2,) Easy Comprehension

3.) Easy Selection (color & size)

4.) Easy to Find

<>

1.) Layout

2.) Promotional Materials

Help Yourself Method + Image Enhancement

Inner: Display, Outer: Presentation

Presentation

Easy Selection (color & size) + Color & Volume

Displays

Easy to Find + Season Appropriate & Styling

Creating Favorable Impression

Visuals

<>

1.) Season Appropriate & Styling

2.) Color & Volume

3.) Clean

4.) Orderly

<>

3.) Cleanliness

4.) Tidy

Creating Favorable Impression

Image Enhancement

Help Yourself Method

Help Yourself

What is a customer-friendly sales floor?

1. The customers are able to freely walk around the whole sales floor to find what they want.

2. Related items are placed next to each other, making it easy to compare and purchase.

3. The price, features, and functions of the product are easy to understand.

4. All colors, patterns, and sizes of that item are visible and can be quickly picked up.

5. There are friendly, smiling, and helpful sales staff who seem eager to respond to questions right away.

Visual Presentation (VP)

1.) Inform customers about the brand, image, season concept, and store image

2.) This area represents our store brand and image and gives off an attractive first impression

Visual Presentation Locations

Window, VP Area, LifeWear Big Table, Front Wall Bay

Point Presentation (PP)

1.) Inform customers about the appeals and characteristics of the item as well as styling tips

2.) This area clearly shows product layout to customers by appealing point displays at each corner. This area is used to effectively propose new items and outfits to the customers.

Point Presentation Locations

Full-Body Mqn, Table Top Torso, Display Space on the Top Area of the Wallbay, Central Fixture with Display Bar on Top or Central Fixture Front Side End

Item Presentation (IP)

1.) Inform customers about types such as colors, design, materials, size and prices.

2.) This area gives customers a guide to shopping and shows the variation of color, design, material, size and price of products.

Item Presentation Locations

Wallbay, Central Fixture, Table Fixture, T-Bar, Hanger Rail

Customers’ Perspective

Color > Design > Material > Details