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Ideal Self
type of person one wishes or aspires to be
Ought Self
the type of person they believe it is their duty, obligation, or responsibility
Feared/Desired Self
the person one doesn’t want to become
Actual-Ideal Discrepancy
sad, disappointed, discouraged
Actual-Ought Discrepancy
nervous, worried, tense
Self-Regulation
person compares the self against standards, operates to bring the self closer to these standards, and then compares again until the goal is reached
Implentation Intentions and Goal Pursuit
“after i get my cup of coffee, i will sit down on my desk and start working on my research paper”
Ego Depletion
willpower is a limited battery, when you use it up on one thing, you have less of it for the next
Self Assessment
the desire to have accurate information about the self
Self Enhancement
the need to achieve and maintain a positive sense of self; want to hear or establish how good we are
Self Verification
people desire consistency in their cognitions about the self, want others to confirm our view
Self Improvement
the desire to get better
Positive Illusions
think positively about our abilities, how much control we have, and optimism about the future
Dunning Kruger Effect
people with limited knowledge about a subject overestimate their skill and vice versa
Unrealistic Optimism
we think bad things won’t happen to us and don’t think negatively of the future
Unstable Self-esteem
lose sense of self, leads to depression
Contingent self-esteem
falls based on external validation, achievements, approval
Non-contingent self-esteem
remains steady regardless of success or failure
Explicit self-esteem
conscious, deliberative self-evaluation
Implicit self-esteem
spontaneous, automatic self-evaluation
Social Exclusion Behaviors
aggressiveness, lower empathy, and suicidal thoughts
Terror Management Theory
knowing one day we will die but having a community you are connected to gives comfort
Implicit Egotism
we may be drawn to choices that share letters in our names
Sociometer Hypothesis
self-esteem system monitors others’ reactions and alerts the individual to the possibility of social exclusion
Countering Social Exclusion
social reconnections, religion, pets, groups
Walton & Cohen (2011)
try to make people feel like they fit in and down the road, they did better mentally and academically
Morality Salience
awareness of inevitable death
Worldview Defense
following MS, people favor in-group and those who support cultural values and hate outgroups
Iranian student martyrdom study
when we feel threatened we feel more together to go against the opposed side
Independent Construal
autonomous, independent person, self-enhancement
Interdependent Construal
connectedness and relations with others, self-improvement
Attitudes
a learned evaluative response directed at specific responses, which is relatively enduring and influences behavior in a generally motivated way
Source Credibility
we are more persuaded by sources that are trustworthy and experts
Mere Exposure Effect
the more often people are exposed to a stimulus, the more positively they evaluate that stimulus
Illusory Truth Effect
people tend to believe information more if it has been previously encountered
Kennedy vs Nixon Debate
people who watched it thought Kennedy won while ones that heard it on the radio thought Nixon won the debate
Audience Variables
knowledge about the issue and intelligence + age of audience
Central Route
attitude change results from a careful, thoughtful consideration of the information in a message
Peripheral Route
attitude change results because the attitude object has been associated with positive or negative cues
Central Processing Occurs
personal relevance, personality differences, multiple sources
Ability to think about a message
no distraction, repetition, knowing your audience
Peripheral Route Cues
attractive/credible sources, vocal confidence, consensus, mood
High Personal Involvement
strong arguments increase agreement while number of arguments has little effect
Low Personal Involvement
people are persuaded by the amount of arguments presented regardless if the arguments are strong or weak
Forewarning
if we get a heads up, we get more resistant to persuasion
Inoculation
present a weak attack on a person’s attitude, resulting in the development of counterarguments that help the person later resist a strong attack
Cognitive Dissonance
when their behavior directly clashes with what they believe and they feel discomfort
Possible ways to deal with cognitive dissonance
changing behavior, distorting thinking, decreasing the importance of the conditions