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What is an interaction
particular effect or relationship between variables change as a function of another variable
how can interactions extend upon our understanding of established effects/relationships
add nuance - indicate under what conditions the effect is likely to be stronger, weaker, non-existent, or reversed
advantages of factorial design over one way designs
allow us to look at effects of two or more factors simultaneously
allow us to examine individual effects of each factor on DV and interactions between factors
more economical in terms of participants (e.g. a two-way factorial design has same level of power to detect potential effects of two factors as two one-way experiments)
assesses generalisability of effect of interest
if effect is same across levels of another factor (no interaction) it is generalisable
if effect differs across levels of another factor (interaction) it is conditional on the level of that factor)
boundary conditions
conditions under which an effect is more or less likely to emerge
features of factorial designs
at least two factors
each factor has at least 2 levels
participants assigned to at least one level of every factor
each cell in the design is a different combination until all possible levels of factors and combos are included
significant interactions and both main effects are independent effects and can occur in any combination
the presence of one effect does not indicate the presence or absence of other effects
significant interactions may qualify significant main effects
main research questions that can be addressed in two-way ANOVA
is there a main effect of Factor A on the DV
is there a significant difference between the means of the levels of Factor A?
is there a main effect of Factor B
Is there a Factor A x Factor B interaction
does the effect of Factor A on the DV change at each level of Factor B
vice versa
would only focus on one
what are simple effects
the effect of one factor at each level of the other factor
used if there is a significant interaction
only use one simple effects (not both) depending on hypothesis
give an example set of simple effects
simple effects of video game type - does the effect of video game type on anxiety change at each level of breathing method
simple effects of breathing method - does the effect of breathing method on anxiety change at each level of video game type
what does it mean if a significant interaction qualifies a significant main effect
suggests effect of factor A changes at each level of factor B
main effects of Factor A may not be representative of pattern of results
focus on interpreting interaction and simple effects
how are marginal means calculated
average of all scores of one factor, regardless of the level of the other factor (collapsing over levels of the other factor/s)
what are marginal means used for
to detect main effects
main effects do not tell us where the significant differences are within the factor’s levels
if there are more than 2 levels of the factor, follow-up tests needed
how are cell means calculated
average of all scores in one cell (i.e. at one level of Factor A and one level of Factor B)
separate cell mean for all possible combos of levels
how are 2-way interactions plotted
using cell means
what are cell means used for in a two-way ANOVA
to detect simple effects
simple effects test if cell means are significantly different
only used if we find a significant interaction
simple effects do not tell us which cell means are significantly different
if focal factor has more than 2 levels, follow-up tests needed
how are main effects and simple effects different
main effects - compares marginal means,
is there an overall effect of Factor A on the DV
is there an overall effect of Factor B on the DV
simple effects - compares cell means, used to follow up a significant interaction
what is the effect of Factor A on the DV at each level of Factor B
what is the effect of Factor B on the DV at each level of Factor A

interpret this graph
disordinal interaction
playing violent video games increases anxiety only in those engaging in normal breathing, this effect is attenuated when participants engage in deep breathing (simple effects)
main effect of video game type on anxiety
unlikely to be main effect of breathing method on anxiety
how do you interpret a significant interaction
with simple effects

interpret this graph
main effect of lighting on fear
main effect of ambient noise type on fear
no interaction

interpret this graph
main effect of feedback on task performance
main effect of task difficulty on task performance
disordinal interaction
as feedback becomes more negative, task performance worsens. when task difficulty is difficult, this effect is stronger

interpret this graph
no main effect of presentation format on engagement
no main effect of age group on engagement
disordinal interaction
when presentation format is text-only, teenagers have the lowest engagement. when format is video teenagers have the highest engagement. this effect is reversed for older adults

interpret this graph
main effect of time of day on positive mood
no main effect of caffeine intake on positive mood
ordinal interaction
simple effects reveal that increasing caffeine improved participants mood when time of day was morning, however this effect reversed when time of day was evening
simple effects reveal that when time of day was morning participants reported a less positive mood compared to when time of day was evening. However, the magnitude of this effect decreased as caffeine intake increased
notations for factorial designs
between-participants or between-groups: all factors have different people/independently assigned people in each level
within-participants or within-groups: all factors have same people across all levels
Mixed: combination of between-participants and within-participants factors
give an example of a fully between-participants design
3 × 2 ANOVA
Factor A: alcohol consumption (0 drinks, 2 drinks, 4 drinks)
Factor B: distraction (distracted, control)
DV: creativity
Participants randomly allocated to drink either 0, 2, or 4 drinks. After drinking, participants randomly assigned to listen to either no loud music or loud music. All participants then create limericks which are evaluated on creativity by third party
what research question can be addressed with a one-way ANOVA
is there an effect of the IV on the DV
is there a significant difference between mean DV scores across levels of the DV
is IV has >2 levels, which means are significantly different
how is variance partitioned in a one-way ANOVA
between groups variance: systematic variation in the DV scores between the different levels of the IV (treatment variance)
i.e. the spread of group means around the grand mean
within groups variance: random variation in the DV scores that cannot be explained by the IV level (error variance)
i.e. the spread of individual DV scores around their respective group mean
what would we see if there was no effect of the IV in a one-way ANOVA
All or most of the variation in DV scores would be error variance

explain the structural model for a one-way ANOVA
Xij = the score of person i in group j (i.e. individual score)
μ. = grand mean
𝜏j = treatment effect for group j
εij = error associated with person i in group j (individual’s error)
.: 3 components of a person’s score are the grand mean plus treatment effect for being in a particular group plus error
SStreatment one-way between-participants ANOVA
between-participants variability
sum of squared differences between group means and grand mean multiplied by number of people per group
SSerror in a one-way between-participants ANOVA
within-groups variability
sum of squared differences between individual scores and their group mean
MStreatment in a one-way between-participants ANOVA
index of variance among group means
calculated by dividing SStreatment by dftreatment
MSerror one-way between-participants ANOVA
index of variance among participants within groups
pooled within-cell variance
calculated by dividing SSerror by dferror
F ratio one-way between-participants ANOVA
F = MStreatment / MSerror
measure of treatment variance to error variance
larger F means more likelihood of treatment effect (must be compared to critical F)

research questions that can be addressed in a two-way ANOVA
is there a main effect of Factor A on the DV
significant difference between mean scores of levels of Factor A?
is there a main effect of Factor B on the DV
significant difference between mean scores of levels of Factor B?
is there an AxB interaction
does effect of Factor A on DV change at each level of Factor B or vice versa
How is variance partitioned in a two-way between participants ANOVA?
variance due to main effect of Factor A: systematic variance in DV between different Factor A levels
variance due to main effect of Factor B
variance due to AxB interaction: systematic variation in DV between different cells that can’t be explained by main effects
within-groups variance: random variation in DV that can’t be explained by model (error variance)

Two-way between-participants ANOVA structural model
Xijk = the score of participant i at level j (of Factor A) and level k (of Factor B)
μ. = grand mean
αj = treatment effect of level j (Factor A)
βk = treatment effect of level k (Factor B)
αβjk = treatment effect of cell jk (interaction effect)
εijk = error
.: participant score is grand mean + treatment and interaction effects relevant to participant + error
SS in two-way between participants ANOVA
SSA = variability due to main effect of Factor A
SSB = variability due to main effect of Factor B
SSAB = variability due to the interaction of the two factors
SSerror = within-groups variability
what is MS
corrected estimate of variance around a mean used to calculate F ratios
MS in two-way between participants ANOVA
Divide each SS (variability estimate) by respective degrees of freedom
F ratios in two-way between participants ANOVA
ratio of systematic variance of each effect to unsystemaic variance
because there are 3 sources of between-groups variance (SSA, SSB, SSAB), 3 F ratios are calculated
calculating F ratio (two-way between participants ANOVA)
treatment variance / error
What is sums of squares (SS)
index of variability around a mean
what does a significant F test tell us (two-way between participants ANOVA)
significant F tests only tell us there is a significant difference somewhere, not where that difference is
main effect significant F test - there is a significant difference somewhere among marginal means
if the factor has >2 levels, follow-up tests are needed to determine exactly where this difference is
interaction significant F test - there is a significant difference somewhere among the cell means
if either factor has >2 levels, simple effects follow-up tests are needed to determine where
F test for main effect of Factor X (two-way between participants ANOVA)
MSX / MSerror e.g.

F test for main effect of interaction (two-way between participants ANOVA)
MSAB / MSerror e.g.

Two-way ANOVA assumptions
independence of observations - each data point does not influence, relate to, or predict the value of another data point
no two measures are drawn from same participant (between-groups only)
continuous DV
normality - group populations are normally distributed
homogeneity of variance - group populations have the same variance
what are omnibus tests
any test resulting from preliminary partitioning of variance
looks for any and all possible differences among levels of a factor or combos of factors
what are omnibus tests in a 2-way ANOVA
main effect of Factor A
main effect of Factor B
AxB interaction effect
omnibus tests vs follow-up tests
omnibus tests - tells us if there is a difference anywhere. indicates whether follow-up tests are requires
follow-up tests - tells us where the difference/s are
when would omnibus tests require follow up in a 2-way ANOVA
significant main effect —> more than two levels —> follow-up required (main comparisons)
significant interaction —> significant simple effects test —> focal predictor has more than 2 levels —> follow-up required (simple comparisons)
linear vs pairwise comparisons
linear: compare one mean OR one set of means against another mean or set of means
pairwise comparisons: compare one mean against another mean
all pairwise comparisons are technically linear contrasts
what are main effect comparisons/main comparisons
follow-up tests for significant main effect
can use either pairwise or linear comparisons
this course focuses on pairwise
how are pairwise comparisons usually conducted
using t tests
t-tests use MSerror term from omnibus ANOVA
t-tests in pairwise comparison focus on the difference between means of two conditions
t-tests compare means across the levels of the focal predictor/factor (marginal means)
what does a significant t-test for a main comparison mean
the observed difference between means is significantly larger than what we would expect from chance alone
how are significant two-way interactions followed up in a 2-way ANOVA
with test of simple effects
what are simple effects
effects of one factor at each level of the other factor
compare cell means
typically only test one set of simple effects based on hypothesis
what does a significant F test for a simple effects test mean
there is a significant difference somewhere among the cell means of the levels of the focal predictor at the level of the other predictor the F test was significant for
how many F ratios/simple effects does a simple effects follow-up test produce
always be the same number of simple effects as there are levels of Factor B
when do simple effects need to be followed up
when there are more than 2 levels of Factor A (the focal predictor for the simple effects)
only significant simple effects need to be followed up
how are simple effects followed up
using simple comparisons
how are simple comparisons conducted
using pairwise comparisons
what does a significant t-test for a simple comparison mean and what types of means are being compared
cell means
tells us there is a significant difference between one cell mean and another
what is the error term used for all follow-up tests in a factorial between-participants ANOVA
MSerror from the original omnibus ANOVA
why are significance tests not that helpful when assessing importance of findings
significance tests have binary outcomes
don’t provide information about practical significance of findings
tiny, unimportant effects may be deemed significant if large enough sample size, but hold no practical value
what are effect sizes and why are they important
another way of assessing importance of an effect
many forms of effect size, each with own rules
what are the 3 main approaches for testing effect sizes of F-tests
eta squared
partial eta squared
omega squared
differences between estimates depends on sample size and error variance
What is eta squared
proportion of total variance in sample’s DV scores that is accounted for by the effect
considered biased estimate of true magnitude of actual effect in population (less conservative)
most commonly reported - easily interpretable
how is eta squared calculated
SSeffect / SStotal
variability accounted for by effect of interest divided by total variance in DV

what is partial eta squared
proportion of residual variance in sample’s DV scores
residual variance - variance left over after removing any variance associated with other factors (i.e. only error variance and variance associated with focal factor)
most inflated effect size (least conservative)
how is partial eta-squared calculated
SSeffect / (SSeffect + SSerror)
variability accounted for by effect of interest divided by error variance and variance explained by effect of interest
what is omega squared
estimated proportion of total variance in DV scores accounted for by effect
conceptually same as eta-squared, however, includes more parameters to reduce bias (includes df)
considered less biased estimate of true magnitude of effect
uses MS as well as SS
how is omega squared calculated
SSeffect - (dfeffect x MSerror) / SStotal + MSerror

compare eta-squared and omega-squared
eta-squared
- based on observed variability in sample
- may be biased because only based on one sample
both
- estimating the same thing: how much of the total variance in DV is explained by the effect?
omega-squared
- based on estimated variability within population
- imposes additional constraints leading to slightly smaller estimates to account for bias from using only one sample
compare eta-squared and partial eta-squared
eta-squared
- proportion of total variance explained by effect
- comparable across factors/effects
both
- based on variability in DV (but not same variability)
partial eta-squared
- proportion of residual variance explained by effect after removing variance due to other factors
- not comparable across factors/effects
- tends to be inflated (smaller denominator)
what is Cohen’s d
most common effect size measure for pairwise comparisons
measures how many standard deviations apart two means are
when is Cohen’s d used
when calculating effect size for pairwise comparisons (t-tests)
main effect comparisons
simple comparisons
how is cohen’s d calculated
difference between means divided by square root of MSerror (standard deviation of MSerror)

what is Confidence Interval
range of values we believe contains ‘true’ value of the thing we’re measuring (i.e. d)
how is CI used to determine significance
if CI crosses 0, effect is likely non-significant (good chance true value could be 0 i.e. no effect)
if CI does not cross 0, effect likely to be significant
what is a higher-order design
factorial designs with more than 2 factors
allow for designs with higher external validity bc the world is more complicated than one-way or two-way designs
more factors = more representative of complex nature of world
but also increases complexity of patterns of effects and interactions
omnibus effects in a three-way ANOVA
3 main effects
3 two-way omnibus interactions
1 three-way interaction
what research questions can be addressed with a three-way ANOVA
is there a main effect of Factor A on the DV
significant difference between marginal means of levels of Factor A collapsing over Factors B amd C
is there a main effect of Factor B
is there a main effect of Factor C
is there a factor AxB interaction
does the simple effect of Factor A on the DV change at each level of Factor B collapsing over Factor C
is there a factor AxC interaction collapsing over factor B
is there a Factor AxB interaction collapsing over factor C
is there a factor BxC interaction collapsing over factor A
is there a Factor AxBxC interaction
does the simple interaction between two factors change at each level of the third factor
how are three-way interactions graphed
plotted as two separate two-way interactions with separate graph for each level of third factor
y-axis is DV
x-axis is most important factor
lines are the second most important factor
separate graphs are the least important factor

in this three-way interaction, identify the importance of factors
game type is most important factor (on x-axis)
breathing method is second most important factor (lines)
gamer identity is least important factor (separate graphs)
how is variance partitioned in a three-way ANOVA
variance attributed to main effects (A, B, C)
variance attributed to omnibus two-way interactions (AxB, AxC, BxC)
variance attributed to omnibus three way interaction (AxBxC)
error

explain the components of the structural/linear model of a three way ANOVA
A person’s score is the sum of
the grand mean
the main effect of the level of factor A/B/C they are in
unique two-way interaction effects
unique effect of being in their particular cell
error/residual

why can error variance be considered a treatment x participant interaction in a one-way within-participants ANOVA
this takes into account inconsistencies in treatment effect across participants - some participants may be consistently more or less affected by treatment than others
nature/magnitude of treatment effect may change across participants
error terms in a within participant ANOVA
each omnibus effect uses its own error term
error term is interaction of effect in question (incl. interactions) and participant factor
compare F calculations in a within-participants ANOVA with a between-participants ANOVA
error term used in between-participants is pooled variance (MSerror)
error term used in within participants is individual error term for each effect (MSAxP, MSBxP, MSAxBxP)
assumptions of within-participants ANOVA
independence of observations - responses from different participants must be independent
normality of difference scores - difference scores between any pair of treatment conditions should be normally distributed
ANOVA robust to this if large sample size
continuous DV
sphericity
what is sphericity
for factors with >2 levels, variances of pairwise differences should be roughly equal (=1)
what is Mauchly’s test of sphericity
test to detect violations of assumption of sphericity
if test is significant (p < .005) the sphericity likely violated
but test often fails to detect violations (comes up non-significant)
Mauchly’s test only used for sphericity of individual factors (not interactions)
what are epsilon adjustments
value by which df for numerator and denominator of F test are multiplied
what are Huynh-Feldt and Greenhouse Geisser adjustments
calculations to produce the epsilon value by which df will be multiplied
adjusts critical F not obtained F
what are the differences between the Huynh-Feldt and Greenhouse-Geisser epsilon adjustments
GG - more conservative (greater adjustment of df)
HF - less conservative (will result in less adjustment of df)
HF designed because GG considered too conservative
advantages of fully within-participant designs
more power: more error variance removed bc we can account for individual differences
more likely to find significant effect if it actually exists (reduces Type II error)
fewer participants needed to detect same sized effect compared to between-participants design
disadvantages of within participant designs
demand characteristics
order/sequencing effects
types of order/sequencing effects
learning/practice effects
fatigue
habituation - lower sensitivity in later conditions
sensitisation - higher sensitivity in later conditions
contrast - previous conditions set standard for later conditions
how are omnibus F ratios calculated in mixed designs
2 different error terms
Participant variance (MSparticipants) used for BP factor main effect
for WP factor and interaction, the product of participant variance and variance due to interaction is used as error term
MSWPxparticipant
compare F ratio terms for within, between, and mixed study designs
all three use MS of the relevant effect as numerator
between participants ANOVA uses pooled error variance within all cells (MSerror) for denominator of all F ratios
within participants ANOVA uses separate error term for each F ratio based on the interaction of the relevant effect with the participant factor
mixed ANOVA uses participant error term (MSparticipant) for denominator of BP main effect, and interaction between WP and participant factor as error term for other two effects (interaction and WP main effect) (MSWPxparticipant)
main effect follow-ups (mixed ANOVA)
main effect comparisons (t-tests) to compare marginal means
when following up a BP main effect, original error term from omnibus test can be used (MSparticipants)
when following up a WP main effect, separate error term for each comparison must be calculated with only the data involved in the comparisonq