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Cost-benefit
Pursue a choice only if the benefits are greater than or equal to the cost
Opportunity cost
The true cost of anything that is the next-best alternative given up
Marginality
Break “how many?” into a series of “one more?” decisions
Compares marginal benefit to marginal cost → go until they are equal
Interdependencies
Your best choice depends on other choices, markets, and expectations
Intertemporal Budget Constraint
(1+r)y1+y2=(1+r)c1+c2, c=consumption, this equation is measured in period 2 $
r=interest, inc r steepens budget line, dec r flattens budget line
y=income, inc y shifts the budget line outward, dec y shifts the line inward
E is where consumption equals income, always sits on the budget line, which is determined by r
E is always affordable, so the budget line pivots at E (y1,y2)
left of E (c1>y1) → saver, sacrificing period 1 consumption for period 2 consumption
right of E(c1>y1) → borrower, sacrificing period 2 consumption for period 1 consumption
lifetime wealth=m=y1+(y2/1+r)=present value of income

Quantity demanded
the amount of a good a buyer plans to purchase at a given price
Demand
describes quantity demanded at every price
reflects both willingness to pay and ability to pay
Market Demand- total quantity demanded by everyone in the market at each price
Law of demand
as prices falls, quantity demanded rises, aee, and vice versa
price change → movement along demand curve

Demand shifters
Shift the whole demand curve
Income:
-Normal goods: inc income → inc demand (buy more stuff when rcher)
-Inferior goods: inc income → dec demand (buy better stuff when richer)
Related Goods:
-Substitutes: inc price of sub → inc demand for good
-Complements: inc price of comp → dec demand for good
Preferences/tastes- trends change desire for a good
Expected future prices- buy more today if more expensive tomorrow and vice versa
Number of buyers- more buyers → inc demand

Demand Elasticity
Slope of demand is related to elasticity
Elastic goods- goods that have close substitutes ex. chips
Inelastic goods- goods that do not have close substitutes ex. gas
inc price of inelastic good → dec demand of elastic good

Quantity supplied
The amount a seller plans to sell at a given price
Supply
Described quantity supplied at every price
Market supply- total quantity supplied by everyone in the market at each price
Law of Supply
As price inc, quantity supplied rises, aee, and vice versa
Price change → movement along the supply curve

Supply Shifters
Shift the whole supply curve
Input prices inc → marginal cost inc → supply dec
Technology improves → marginal cost dec → supply inc
Expected future prices- expect higher prices tomorrow, sell less today → supply falls
Number of sellers- more sellers → supply inc
Government policy:
-taxes raise effective marginal cost → supply dec
-subsidies lower effective marginal cost → supply inc

Equilibrium
Where supply meets demand(P*=Q*)
Surplus
At P1>P*, quantity supplied exceeds quantity demanded
Sellers respond by cutting prices, market →P*
Consumer surplus- the gap between what a buyer is willing to pay and what they actually pay (below demand curve, above market price)
Producer surplus- the gap between what a seller receives and their marginal cost of producing it (above supply curve, below market price)
Shortage
At P2<P*, quantity demanded exceeds quantity supplied
Buyers bid the prices up, market → P*
Efficiency
An outcome is efficient if it maximizes the total surplus available to everyone in the market
At equilibrium, consumer and producer surplus are maximized
Pareto improvement- a change that makes at least one person better off without hurting anyone else
Pareto efficient- an allocation where no Pareto improvement remains possible
Dead Weight Loss
Lost surplus (nobody gets it) due to lost mutually beneficial trades becoming unavailable at certain prices and quantities

Market failure
A situation where the market outcome in not efficient- total surplus left on the table and no price adjustments fix it
Systemic risk
A bank choosing how much leverage and risk to take on weighs its own expected profit and risk of failure- not the cost of failure on the rest of the system
Creates a negative externality- benefits fall on bystanders
Fixes:
-Capital requirements- force banks to find more of their balance sheet with their own money → internalizes downside
-Stress tests
-Capital surcharges-a tax to equal external cost
Asymmetric information
One side cannot verify what the other knows
Fixes:
-Disclosure and regulation- standardized reporting narrows information gap
-Lender of last resort- when private lending freezes, the central bank can lend
Public goods
Non-excludable, no one wants to pay
Non-rival, usage is independent of usage
Left alone, markets underinvest in public goods
Fixes:
-Government provision
Coordination Failure
Households expect a recession and start spending less → lower income and job loss (recession)
Fixes:
-Monetary Policy- lower interest rates make borrowing-financed spending cheaper, pulling consumption and investment forward
-Fiscal policy- government spending or tax cuts can substitute for the lack of private spending
Price Controls
Price ceiling-max price
Price floor-min price
Without price controls, shortages and surpluses can happen in markets
GDP
The market value of all final goods and services produced within a country during a given period of time
Is a FLOW
The Expenditure Approach
Y=C+I+G+NX
Y=output
C=consumption-household spending on goods and services
I=investment-spending on new capital, not buying a stock
G=government spending-purchases of goods and services, transfer payments are excluded (ex. social security)
NX=net exports- exports minus imports
(looks at the demand side of economics)
Production Function
Y=F(K,L)
K=capital
L=labor
(looks at supply side of economics)
Expanded Expenditure Approach
Y=C(Y-T)+I(R)+G+NX
(Y-T) → take home pay, T=taxes
R → real interest rate
Nominal GDP vs. Real GDP
Nominal GDP-output valued at current prices, grows faster due to cumulative inflation
Real GDP-output valued at constant (base-year) prices
GDP Deflator
=(Nominal GDP/Real GDP) x 100
GDP Per Capita
=GDP/population → provides a rough proxy for average income
GDP itself does not reflect how well people are living, just the size of an economy
The Business Cycle
Expansion-period of rising GDP
Recession-period of sustained decline
Displayed by the GDP growth chart

The Rule of 70
Divide 70 by the annual growth rate to get the approximate number of years for a quantity to double

Physical Capital
The machines, factories, and infrastructure workers use
More capital per worker raises output per worker
Human Capital
The skills and knowledge embodied in workers themselves, built through education, training, and experience
Production Functions
Y=A*F(K,L) - basic
Y=A*F(K,L,H) - basic w/ human cap
y=A*f(k) - per-worker
A=total factor productivity
K=capital stock
L=labor
F=how capital and labor combine
Returns to Scale
If you scale both K and L by the same factor, λ, what happens to output?
Constant returns: F(λK, λL) = λF(K,L)
Increasing returns- output scales more than proportionally
Decreasing returns-output scales less than proportionally
