The basic economic problem of having a finite set of resources to satisfy unlimited wants and needs; society must therefore choose which wants will be met.
The value of the next best alternative forgone when a decision is made.
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[U3 AOS1 | Relative scarcity] Who are the main economic agents?
Households, private businesses and government.
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[U3 AOS1 | Relative scarcity] What are the four factors of production?
Natural resources, labour, capital and enterprise.
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[U3 AOS1 | Relative scarcity] Define natural resources as a factor of production.
Things that exist naturally on earth, such as minerals, forests and water.
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[U3 AOS1 | Relative scarcity] Define labour as a factor of production.
The effort and skills of people who work to produce goods and services.
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[U3 AOS1 | Relative scarcity] Define capital as a factor of production.
Tools, machinery and other physical assets used to produce goods and services.
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[U3 AOS1 | Relative scarcity] Define enterprise as a factor of production.
Entrepreneurs taking the initiative to create goods/services by combining the other factors of production.
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[U3 AOS1 | Relative scarcity] Distinguish wants from needs.
Wants are preferences for non-essential goods/services; needs are goods/services required for survival.
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[U3 AOS1 | Relative scarcity] Define the production possibility frontier (PPF).
A model of an economy producing two products with finite resources, showing productive capacity when all available resources are used efficiently and completely.
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[U3 AOS1 | Relative scarcity] What causes an outward shift of the PPF?
An increase in the volume and/or efficiency of productive resources, increasing productive capacity and potential economic growth.
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[U3 AOS1 | Relative scarcity] What does a point inside the PPF indicate?
Inefficient use of resources, such as unemployment or idle inputs.
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[U3 AOS1 | Relative scarcity] What does a point on the PPF indicate?
Productive efficiency: resources are fully and efficiently employed.
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[U3 AOS1 | Relative scarcity] What does a point outside the PPF indicate?
An output combination currently unattainable with available resources and technology.
The extent to which an economy balances resources allocated to current use with resources conserved for future use.
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[U3 AOS1 | Efficiency] What is the central trade-off in intertemporal efficiency?
Current consumption versus future consumption/capital goods.
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[U3 AOS1 | Efficiency] Distinguish allocative and productive efficiency.
Allocative efficiency is about what mix of goods/services is produced; productive efficiency is about producing a given output at minimum cost.
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[U3 AOS1 | Efficiency] Distinguish dynamic and intertemporal efficiency.
Dynamic efficiency concerns the speed of adaptation and innovation; intertemporal efficiency concerns the balance between current and future use of resources.
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[U3 AOS1 | Markets and competition] Define a market.
Any place or venue where buyers and sellers can exchange goods and services.
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[U3 AOS1 | Markets and competition] What characterises perfect competition?
Many buyers and sellers, homogeneous products, strong competition, price-taking firms, perfect knowledge, no branding and easy entry/exit.
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[U3 AOS1 | Markets and competition] What characterises monopolistic competition?
A moderate number of sellers, similar but differentiated products, fairly strong competition, advertising/branding and relatively easy entry/exit.
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[U3 AOS1 | Markets and competition] What characterises an oligopoly?
Relatively few large sellers, low-to-moderate competition, significant market power, important product differentiation and high barriers to entry.
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[U3 AOS1 | Markets and competition] What characterises a monopoly?
One seller, no close substitutes, no rival competition, difficult entry/exit and a price-making firm with substantial market power.
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[U3 AOS1 | Markets and competition] Define market power.
The degree to which a firm can influence price in a market, including the ability to raise price above marginal cost without losing profits to new entrants.
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[U3 AOS1 | Markets and competition] List the nine assumptions of a free/perfectly competitive market.
Consumer sovereignty; no government controls; low entry/exit barriers; homogeneous products; profit maximisation; rational consumers; perfect information; strong competition/no market power; mobile resources.
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[U3 AOS1 | Markets and competition] What is consumer sovereignty?
Consumers, through price signals, determine what goods and services are produced.
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[U3 AOS1 | Markets and competition] Why do low barriers to entry and exit promote competition?
Firms can move in and out of markets easily, keeping the number of rivals high.
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[U3 AOS1 | Markets and competition] Why does homogeneous production strengthen price competition?
With no product differentiation, consumers have close substitutes and firms have little ability to raise price.
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[U3 AOS1 | Markets and competition] Why is resource mobility important in competitive markets?
Resources can move quickly between uses to respond to changes in relative prices and profit opportunities.
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[U3 AOS1 | Markets and competition] How do competitive markets improve resource allocation?
Profit-seeking firms direct resources to areas where consumers value them most, improving allocative efficiency.
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[U3 AOS1 | Markets and competition] How does strong competition affect prices?
It pressures firms to improve efficiency and lower costs, generally resulting in lower prices.
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[U3 AOS1 | Markets and competition] How does strong competition affect quality?
Firms compete to win customers, encouraging higher-quality goods and services.
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[U3 AOS1 | Markets and competition] What happens when market power is low?
Competition is high; firms must maximise output, keep prices low and maintain quality, supporting higher living standards.
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[U3 AOS1 | Markets and competition] How do perfect competition and monopoly compare on market power?
Perfect competition has very low market power; monopoly has very high market power.
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[U3 AOS1 | Markets and competition] How do perfect competition and monopoly compare on resource allocation?
The quantity of a good or service consumers are willing to buy at a particular price.
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[U3 AOS1 | Supply and demand] State the law of demand.
Price and quantity demanded have an inverse relationship, ceteris paribus.
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[U3 AOS1 | Supply and demand] Explain the income effect.
When price rises, a good becomes less affordable, reducing consumers’ real purchasing power and causing quantity demanded to contract.
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[U3 AOS1 | Supply and demand] Explain the substitution effect.
When a good becomes more expensive, buyers switch toward cheaper substitutes, so quantity demanded contracts.
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[U3 AOS1 | Supply and demand] What causes a contraction in quantity demanded?
A rise in the good’s own price; movement upward/left along the demand curve.
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[U3 AOS1 | Supply and demand] What causes an expansion in quantity demanded?
A fall in the good’s own price; movement downward/right along the demand curve.
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[U3 AOS1 | Supply and demand] Define supply.
The quantity of goods and services sellers are willing and able to supply at a given price.
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[U3 AOS1 | Supply and demand] State the law of supply.
Price and quantity supplied have a direct relationship, ceteris paribus.
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[U3 AOS1 | Supply and demand] Explain the profit motive behind the law of supply.
A higher price raises potential profit, motivating firms to produce and supply more.
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[U3 AOS1 | Supply and demand] Explain opportunity cost in the law of supply.
A higher price in one market raises the opportunity cost of producing other goods, encouraging resources to move into the more profitable market.
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[U3 AOS1 | Supply and demand] What causes an expansion in quantity supplied?
A rise in the good’s own price; movement upward along the supply curve.
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[U3 AOS1 | Supply and demand] What causes a contraction in quantity supplied?
A fall in the good’s own price; movement downward along the supply curve.
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[U3 AOS1 | Supply and demand] Define market equilibrium price.
The price at which quantity demanded equals quantity supplied for a given period, with neither shortage nor surplus.
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[U3 AOS1 | Supply and demand] What pressure does a market shortage place on price?
Upward pressure on price.
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[U3 AOS1 | Supply and demand] What pressure does a market surplus place on price?
Downward pressure on price.
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[U3 AOS1 | Supply and demand] What is a non-price factor?
A variable other than the good’s own price that shifts the whole demand or supply curve.
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[U3 AOS1 | Supply and demand] List major non-price factors of demand in the notes.
Demographics; trends/fashion; interest rates; prices of substitutes; prices of complements; consumer/business confidence; season; government policy.
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[U3 AOS1 | Supply and demand] How does the price of a substitute affect demand?
If the price of a substitute rises, demand for the original good tends to increase; if it falls, demand tends to decrease.
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[U3 AOS1 | Supply and demand] How does the price of a complement affect demand?
If the price of a complement rises, demand for the original good tends to decrease; if it falls, demand tends to increase.
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[U3 AOS1 | Supply and demand] How do interest rates affect demand?
Higher rates raise borrowing costs/reward saving, tending to reduce demand; lower rates tend to increase demand.
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[U3 AOS1 | Supply and demand] How does confidence affect demand?
Greater optimism about economic prospects tends to increase willingness to spend and shifts demand right; weaker confidence tends to shift demand left.
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[U3 AOS1 | Supply and demand] List major non-price factors of supply in the notes.
Costs of production; technology/productivity; climatic conditions; government policies such as subsidies/taxes; other supply-chain disruptions.
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[U3 AOS1 | Supply and demand] How do production costs affect supply?
Higher costs reduce firms’ willingness/ability to supply at each price, shifting supply left; lower costs shift supply right.
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[U3 AOS1 | Supply and demand] How do technology and productivity affect supply?
Improved technology/productivity lowers unit costs and increases output capacity, shifting supply right.
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[U3 AOS1 | Supply and demand] How do favourable climatic conditions affect supply?
They can raise production and shift supply right; adverse weather can disrupt supply and shift it left.
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[U3 AOS1 | Supply and demand] Explain the adjustment after an increase in demand.
Demand shifts right; shortage at the old price creates upward price pressure; price rises; quantity supplied expands and quantity demanded contracts until a new higher-price, higher-quantity equilibrium.
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[U3 AOS1 | Supply and demand] Explain the adjustment after a decrease in demand.
Demand shifts left; surplus at the old price creates downward price pressure; price falls; quantity supplied contracts and quantity demanded expands until a new lower-price, lower-quantity equilibrium.
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[U3 AOS1 | Supply and demand] Explain the adjustment after an increase in supply.
Supply shifts right; surplus at the old price creates downward price pressure; price falls and equilibrium quantity rises.
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[U3 AOS1 | Supply and demand] Explain the adjustment after a decrease in supply.
Supply shifts left; shortage at the old price creates upward price pressure; price rises and equilibrium quantity falls.
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[U3 AOS1 | Elasticity] What is the PED formula?
PED = percentage change in quantity demanded ÷ percentage change in price.
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[U3 AOS1 | Elasticity] Define price elasticity of demand (PED).
A measure of how sensitive quantity demanded is to a change in price.
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[U3 AOS1 | Elasticity] What does relatively elastic demand mean?
PED > 1; quantity demanded changes proportionally more than price.
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[U3 AOS1 | Elasticity] What does unit elastic demand mean?
PED = 1; quantity demanded changes by the same proportion as price.
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[U3 AOS1 | Elasticity] What does relatively inelastic demand mean?
PED < 1; quantity demanded changes proportionally less than price.
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[U3 AOS1 | Elasticity] What does perfectly elastic demand mean?
PED is infinite; the demand curve is horizontal and the firm cannot raise price without losing all buyers.
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[U3 AOS1 | Elasticity] What does perfectly inelastic demand mean?
PED = 0; quantity demanded does not change when price changes; the demand curve is vertical.
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[U3 AOS1 | Elasticity] What are the NITS determinants of PED?
Necessity, Income proportion, Time period, Substitutes.
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[U3 AOS1 | Elasticity] How does necessity affect PED?
Necessities tend to have more inelastic demand; luxuries tend to have more elastic demand.
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[U3 AOS1 | Elasticity] How does proportion of income affect PED?
A high proportion of income makes demand more elastic; a low proportion makes demand more inelastic.
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[U3 AOS1 | Elasticity] How does time affect PED?
Demand becomes more elastic over time because consumers have more opportunity to find substitutes or change behaviour.
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[U3 AOS1 | Elasticity] How do substitutes affect PED?
Many close substitutes make demand more elastic; few or no substitutes make it more inelastic.
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[U3 AOS1 | Elasticity] What is the PES formula?
PES = percentage change in quantity supplied ÷ percentage change in price.
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[U3 AOS1 | Elasticity] Define price elasticity of supply (PES).
A measure of how sensitive quantity supplied is to a change in price.
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[U3 AOS1 | Elasticity] What does relatively elastic supply mean?
PES > 1; firms can readily expand or contract output when price changes.
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[U3 AOS1 | Elasticity] What does unit elastic supply mean?
PES = 1; quantity supplied changes by the same proportion as price.
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[U3 AOS1 | Elasticity] What does perfectly inelastic supply mean?
PES = 0; quantity supplied does not respond to price changes.
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[U3 AOS1 | Elasticity] How does storability/durability affect PES?
Storable durable goods tend to have more elastic supply; perishable goods tend to have more inelastic supply.
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[U3 AOS1 | Elasticity] How does spare capacity affect PES?
High spare capacity makes supply more elastic; little/no spare capacity makes it more inelastic.
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[U3 AOS1 | Elasticity] How does time affect PES?
Supply becomes more elastic over time as firms can expand capacity, invest in capital and hire labour.
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[U3 AOS1 | Elasticity] What is total revenue?
Price × quantity sold.
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[U3 AOS1 | Elasticity] Total revenue test: what happens if price rises when demand is inelastic?
Total revenue rises.
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[U3 AOS1 | Elasticity] Total revenue test: what happens if price falls when demand is inelastic?
Total revenue falls.
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[U3 AOS1 | Elasticity] Total revenue test: what happens if price rises when demand is elastic?
Total revenue falls.
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[U3 AOS1 | Elasticity] Total revenue test: what happens if price falls when demand is elastic?
Total revenue rises.
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[U3 AOS1 | Elasticity] Why is PED significant for seller pricing?
With elastic demand, price reductions/sales can increase revenue; with inelastic demand, higher prices can increase revenue.