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Total Surplus
The sum of the consumer and producer surplus
Consumer Surplus
The difference between what consumers are willing to pay and market price
Willingness to Pay for a Good
Maximum price that you would buy a good at
Consumer surplus rises…
with a fall in price
Producer Surplus
The difference between market price and the price firms are willing to supply the product
Producer surplus rises…
with an increase in price
Price Controls
Legal restrictions on market prices
Price Ceiling
Pushes prices down, fewer sellers want to sell
Price Ceiling Side Effects
Inefficiently low quantity, inefficient allocation to consumers, wasted resources, inefficiently low quality, and black markets
Inefficiently Low Quantity (Ceiling)
Quantity supplied decreases; when prices are held below market price, shortages are created
Inefficient Allocation to Consumers
Price controls distort signals that allocate goods to their highest value users
Wasted Resources (Ceiling)
Buyers now compete through bribes/favors instead of by raising prices
Inefficiently Low Quality (Ceiling)
When price is controlled, sellers with reduce either quality/service
At a controlled price, sellers have…
more customers than goods
Price Floor
Pushes prices up, fewer buyers want to buy
Nonbinding Floor
Price floor set below equilibrium, which has no effect
Binding/Effective Floor
Price floor that forces price above the equilibrium, which has an effect
Price Floor Side Effects
Inefficiently low quantity, inefficient allocation of sales to sellers, wasted resources, inefficiently high quality, illegal activity
Inefficiently Low Quantity (Floor)
Quantity demanded decreases (deadweight loss)
Inefficient Allocation to Sellers
Allow high-cost firms to operate and prevent low-cost firms from entering the market
Wasted Resources (Floor)
Encourage waste
Inefficiently High Quality (Floor)
Buyers get higher quality but prefer lower prices
Higher quality raises…
costs and reduces sellers’ profits
Price controls benefit those…
who’re more organized/vocal
Deadweight Loss
Loss in total surplus that occurs when price controls are enacted
Quota
Upper limit, set by the gov’t, on the quantity of a good
Demand Price
Price of a given quantity at which consumers will demand that quantity
Supply Price
Price of a given quantity at which producers will supply that quality
Quotas impose…
deadweight loss and give incentives for illegal activity
Curves are elastic when…
an increase in price reduces quantity demanded/supplied by a lot
Curves are inelastic when…
an increase in price reduces quantity demanded/supplied just a little
Price Elasticity
Change in Quantity Demanded or Supplied/Change in Price
If Price E is 0
Perfectly Inelastic
Perfectly Inelastic
Price increase leaves QD/QS unchanged, vertical line
If Price E is less than 1
Inelastic
Inelastic
Increase in price causes an equivalent (to price elasticity) decrease in QD/QS
If Price E is 1
Unit Elastic
Unit Elastic
Increase in price causes an equal proportional decrease in QD/QS
If Price E is greater than 1
Elastic
Elastic
Increase in price causes an equivalent (to price elasticity) decrease in QD/QS
If Price E is infinity
Perfectly Elastic
Perfectly Elastic
At a given price, consumers will buy any quantity/sellers will sell any quantity, horizontal line
At price above Perfect Elastic price
QD/QS is 0
At price below Perfect Elastic price
QD/QS is infinity
Point Elasticity
((New QD - Old QD)/Old QD)/((New P - Old P)/Old P)
Midpoint Elasticity
((New QD - Old QD)/Average QD)/((New P - Old P)/Average P)
Midpoint Averages
(Old + New)/2
Total Revenue
Price x Quantity Demanded/Supplied
When price increases…
quantity sold decreases
When demand is inelastic…
total revenue rises when price rises
When demand is elastic…
total revenue falls when price rises
When demand is unit elastic…
total revenue stays the same
Price Elasticity of Demand Factors
Availability of substitutes, if the good is a necessity/luxury, share of income spent, and length of time since price change
More/Less Substitutes =
Elastic/Inelastic Demand
For necessities…
QD/QS doesn’t change much when P changes
For luxuries…
QD/QS is sensitive to P changes
We’re more/less sensitive to P changes when…
the good feels expensive/cheap
Consumers can adjust their behavior over time…
by finding substitutes, meaning higher elasticity (lower with less time)
Cross-Price Equality
% change in QD or QS of A/% change in B
For substitutes, Cross-Price Equality is…
Positive
For complements, Cross-Price Equality is…
Negative
Income Elasticity
% change in QD or QS/% change in P
For normal goods, Income Elasticity is…
Positive
For income-elastic goods…
income elasticity is greater than 1
For income-inelastic goods…
income elasticity is positive, but less than 1
For inferior goods, Income Elasticity is…
negative
Price Elasticity of Supply Factors
Availability of inputs, time
If increased production is expensive…
the supply curve will be inelastic
Price elasticity of supply increases…
with time
Incidence
Measure of who really pays a tax
Tax Imposed on Producers
Supply curve shifts upwards by amount of tax, demand stays the same, quantity falls
Excise tax burden fall on consumers when…
the price elasticity of demand is low and the price elasticity of supply is high
Tax Imposed on Consumers
Demand curve shifts downwards by amount of tax, supply stays the same, quantity falls
Excise tax burden fall on producers when…
the price elasticity of demand is high and the price elasticity of supply is low
Deadweight loss is larger…
when demand/supply are elastic
If the goal in tax policy is efficiency…
policymakers should choose goods with the lowest price elasticities
Benefits Principle
Those who benefit from public spending should bear the burden of the tax that pays for that spending
Ability-to-Pay Principle
Those with greater ability to pay a tax should pay more tax
Progressive Tax
Tax that takes a large percentage of income from high-income earners rather than low-income earners
Regressive Tax
Tax that takes a large percentage of income from low-income earners rather than high-income earners
Tax Base
Measure that determines how much tax one pays
Tax Structure
Specifies how the tax depends on the tax base
Increasing tax rate generally won’t…
increase revenue collected, since it will reduce quantity
Administrative Costs
The resources used to collect a tax