PPC Week 3 $ 4

refers to the mainstream or widely accepted culture of a society at a particular time.

Popular Culture

6 Characteristics of popular culture

Widespread, accessible, influential, social, Dynamic, Mass-oriented

Shared by many people

Widespread

Easy for people to encounter or consume.

Accessible

Changes over time.

Dynamic

Creates shared experiences and identities.

Social

Can affect people's behavior, choices, and values.

Influencial

Designed or consumed by a large audience.

Mass Oriented

It shows many Forms Of Culture

Trends

Trends

What is popular today may not be popular tomorrow.

Popular Culture Changes

Factors that influence change:

• Technology

• Social Media

• New Generations

• Globalization

• Celebrities & Influencers

• Economic Changes

• Social Issues

Popular culture can help people:

• Express themselves

• Build identity

• Find communities

• Develop a sense of belonging

• Connect with others

• Share common interests

This culture has Mass appeal

Popular Culture

Widely accessible culture

Popular Culture

Changes quickly

Popular Culture

Innovation & trends

Popular Culture

Traditional Culture

Folk Culture

Community-based culture

Fol culture

Passed through generations culture

Folk Culture

Customs & traditions culture

Folk culture

Often associated with elite institutions

High Culture

Specialized knowledge may be needed Culture

High Culture

Culture often associated with fine arts

High Culture

Intellectual/artistic pursuits culture

High Culture

growth and development of cities.

Urbanization

Cities bring together people with different:

• Traditions

• Languages

• Beliefs

• Styles

• Experiences

Cultural Exchange → Cultural _____ → ___________

Cultural Exchange → Cultural Mixing → New Cultural Trends

Industrialization made it possible to:

Produce → Distribute → Advertise → Consume cultural products on a mass scale.

How popular culture spread in the past

Radio → Newspaper → Television → Film

Today How popular culture spread

Internet → Social Media → Streaming → Online Communities

Technology makes cultural trends spread _____ and _____.

Technology makes cultural trends spread faster and farther.

HOW TO ANALYZE POPULAR CULTURE

Identify, Describe, Explain, Analyze, Evaluate, Interpret

What is it?

Identify

What does it look like?

Describe

Why is it popular?

Explain

How does it influence people?

Analyze

What are its effects?

Evaluate

What does it tell us about society?

Interpret

The Philippines is called a “______” of Western and Eastern cultures.

The Philippines is called a “melting pot” of Western and Eastern cultures.

Base culture: _______

Base Culture: indigenous Austronesian traditions.

_______was the official language for more than three centuries; now replaced

by ______and _____.

Spanish was the official language for more than three centuries; now replaced

by English and Filipino.

American colonial period:

1898–1946.

Promoted use of Tagalog and revival of Filipino traditions under “———————-” policy. in the Japanese era

Promoted use of Tagalog and revival of Filipino traditions under “Asia for the Asians” policy.

Language: around ——- Hokkien/Yueh loanwords in Filipino languages (food, household,

business terms).

Language: around 1,500 Hokkien/Yueh loanwords in Filipino languages (food, household,

business terms).

Korean Wave is also called as

Hallyu

Describes the rising popularity of Korean entertainment and lifestyle across Asia, the Americas, Europe, and beyond.

Hallyu

The indigenous early settlers whose traditions form the foundation of traditional

Filipino culture.

indigenous Austronesian

The Spanish-based creole language that continues to be spoken mainly in

Zamboanga City.

Chavacano

The American-introduced vehicle, transformed from surplus military jeeps, that

became known as the “king of the road” in the Philippines.

Philippine Jeepney

The Chinese-derived fried spring roll that is now a standard Filipino snack and party

food.

Lumpia

The term for the global spread of Korean pop culture, including K-pop, K-dramas,

fashion, and food, that strongly influences Filipino youth.

Hallyu

The Filipino pop music genre that emerged with groups like SB19 and

MNL48, inspired by Japanese and Korean idol systems.

p-pop

The Chinese-influenced noodle dishes (e.g., pancit canton, pancit luglug) that

are now staples in Filipino cuisine.

Pancit

The fast-food chain that grew into a major Filipino brand but was originally

inspired by American hamburger chains.

Jollibee

The policy slogan used by the Japanese during their occupation that

promoted Tagalog and the revival of Filipino traditions.

Asia for the Asians

The concept describing the Philippines as a country where many Western

and Eastern cultural traditions blend together.

Melting pot