PSYCH 240 LEC 7 (ATTENTION)

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Last updated 6:59 PM on 10/1/26
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22 Terms

1
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Stroop task focused vs. divided attention

  1. Say the words of colors ~ 6 sec

  2. Say the colors + the words corresponds to color ~ 6 sec

  3. Ignore words, say the colors ~9 sec


2
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Focused/Selective vs. Divided Attention

  • Focused - Party and focus on the person in front of you

  • Divided - Talking whilst driving with attention focused more on talking


3
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Auditory attention

  • Factors that influence our attention to respond to an auditory message


4
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dichotic listening

  • task to shadow (repeat back) to the assigned message and disregard the other unattended message


5
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shadowing

  • repeat back


6
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basis for selection

= Auditory

  • 1. Location

    • Select your attention to someone close to you

  • 2. Physical characteristics

    • Male voice with low freq.

    • Female voice with high freq.

  • 3. NOT Meaning

    • Harder if same location + physical characteristics

    • CANNOT use meaning to selectively attend to a channel


7
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unattended message

  • Little memory for message

  • Not noticed if it’s in another language

  • Not aware of meaning


8
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processing of unattended info

ALSO flaws in the early filtering theory

  • Galvinic Skin Response to Conditioned Words (Lie Detector)

    • Even if unaware of the words

  • Will notice Name

  • Bilinguals will notice unattended message in their language so unattended = attended message


9
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Early vs. late selection/filtering

Early = Filters first then recognition occurs

Late = Recognition occurs first then filters out message

10
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Early selection/filtering

  • Both messages inputted in each ear

  • Both detected then filtered

    • Attended = filtered = shadowed

    • Unattended = not filtered

  • Recognition of attended message


11
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late selection/filtering

  • Both messages inputted in each ear

  • Both get recognized

  • Both get filtered

    • Attended = filtered = shadowed

    • Unattended = not filtered

      • i.e. hearing name or word quite later


12
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attenuation

  • Both messages inputted in each ear

  • Both detected then bypasses attenuator

    • Attended = pass in full strength

    • Unattended = volume decreased

  • Recognition of attended and unattended in diff. volumes


13
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Overt vs. covert attention

Overt

  • Must MOVE head to look at object

Covert

  • Shifts you CANNOT see from the outside

    • eyes locked in center of rm BUT can still look in objects in peripheral


14
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Posner’s spatial cueing task

Example of spatial cuing task was eye fixated on arrow = Covert

  • Start with fixation point

  • Does/Doesn’t Present the Arrow Cue that point to where rectangle MIGHT show up

  • Then response with buttons ASAP when rectangle flashes


15
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Posner’s spatial cueing task results

  • evidence suggests we covertly move visual attention to process the area we covert

  • relates to the spotlight theory


16
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spotlight/zoom-lens model

  • supported by the Posner’s spatial cueing task

    • i.e. Spotlight moves with actors

  • there were benefits in the valid cue

  • there were costs in the invalid cue


17
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Feature integration theory

  • Explains why we cannot pay attention to everything

  • Has different features that are processed in the brain in different areas


18
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Feature integration theory flaw

Does not identify where things aren’t paying attention “glue” to

19
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feature vs. conjunction search

Feature Search

  • Faster (POP-OUT)

  • Autonomic

  • ID from # of distractors

Conjunction Search

  • Slower, need to move and disengage attention

  • Controlled bc need to look around

  • Depends on # of distractors


20
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Visuospatial neglect

  • Patients with R Partial Lobe Lesions

    • Issues: Fail to pay attention to the LS (Contralateral to the damage)


21
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Neglect Theory: explained as disengage deficit

  • Left Neglect = Difficult to disengage attention rom RS of space


22
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Neglect Theory: explained as unbalanced competition between hemispheres

  • Hemisphere inhibit each other

    • Processing stimuli on one side, inhibits processing of stimuli on the other side

  • Damage to one hemisphere causes other hemisphere to dominate

    • RS stimulus = processed by L hemisphere

    • LS stimulus = processed by R hemisphere

      • If R hemisphere is damage → cannot compete and stimuli on LS gets neglected