TGC symbolic codes

Describe the women’s costume

• lose fitted vest top → doesn’t present the opportunity to sexualise her → doesn’t care how she looks. typical feminine colour → relatable character

• Hair is messy → doesn’t care how she looks whilst dancing. Focusing on dancing not looks

Describe her pose

• mid dancing → can tell she isn’t bothered by what others think of of her looks

• Enjoying herself → working hard

Describe her facial expression

• happy, ‘lost in the moment’ → doesn’t care about judgement from others

Describe her body language

• dancing → stereotypical women’s sport → not elegant danci mg such as ballet, but more like hip hop → rather than ‘gentle’ or ‘delicate’ it is seen as freeing

• Lost in the moment, at ease, comfortable

What type of women did they use and why

• regular women, in her 30s

• Not a ‘beautiful’ model → not posed for males to look at → Is nog conforming to male gaze

• Not a celebrity→ would target every women and wouldn’t be relatable, hence why their using a normal, unknown women who isn’t famous to make it relatable