US & VA Government - Chapter 19: Public Opinion and Interest Groups

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Vocabulary practice flashcards covering Chapter 19 concepts on public opinion, polling methodologies, political socialization, and interest groups in US government.

18 Terms

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Public opinion

The ideas and attitudes that a significant number of Americans hold about government and political issues.

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Representative sample

A small group of people who are typical of the larger group being studied.

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Universe (polling)

The entire group of people to be studied when conducting polls.

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Scientific polls

The most reliable measure of public opinion.

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Exit poll

Polling that involves interviewing voters as they leave the polling place and asking them for whom they voted, allowing news media to project winners before polls close.

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Political socialization

The process through which individuals learn their political beliefs.

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Political culture

The shared set of values that sets the boundaries within which citizens develop and express their opinions.

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Political efficacy

A person's belief that he or she can have an impact on government and policy; a primary reason people join interest groups.

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Ideological interest group

An interest group that forms around a shared liberal or conservative philosophy.

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Public interest group

A type of interest group whose members focus their work on influencing policies that they believe affect the general public, not just themselves.

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Economic interest group

An interest group focused on economic and labor matters, exemplified by the American Federation of Labor and Congress of Industrial Organizations (AFL-CIO).

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Single-issue group

An interest group that focuses intensely on one specific issue, such as the National Rifle Association or the Brady Campaign.

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SuperPACs

Independent expenditure-only political action committees that, unlike traditional PACs, can collect unlimited sums of money.

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Lobbyists

Representatives of interest groups who impact public policy primarily through direct contact with policymakers.

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Role of interest groups

To influence public policy.

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PAC and SuperPAC spending goal

Spending money to influence election outcomes and to gain access to lawmakers.

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Source of interest group power

The number of members within the interest group.

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Mass media distortion

Giving a distorted view of public opinion by primarily focusing on news with visual appeal or shock value.