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basic elements
researcher as key instrument
multiple sources of data
flexible
holistic
when to use
complex problem issue or situation
centre and power individuals
flexibility
exploring causality & pre-quant
quant does explain
identifying a need
defining a social issue
defines the purpose of the study
When to use non probability sampling
dont need to generalise to a ppulation
interested in the stories, perspectivesof the individuals
purposive
choose people who best meet the criteria of the study
snowball
recruit a small group then ask if they t=know anyone else interested/fit the criteria