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Vocabulary flashcards covering key terms related to political beliefs, behaviors, and election processes.
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Attentive public
Those who follow politics and public affairs carefully.
Balancing the ticket
Occurs when a presidential nominee chooses a vice president running mate who has different qualities in order to attract more votes for the ticket.
Caucus
Local party meeting.
Closed primary
Party election to choose candidates that is closed to independents; voters may not cross party lines.
Coattail effect
The influence of a popular presidential candidate on the election of congressional candidates of the same party.
Demographics
Characteristics of populations, e.g., race, sex, income.
Direct election
Election of an official directly by the people rather than by an intermediary group such as the Electoral College.
Direct primary
Election in which people choose candidates for office.
Fixed terms
Terms of office that have a definite length of time, e.g., two years for a member of the House.
Front loading
Scheduling presidential primary elections early (e.g., February or March) in an election year.
Gender gap
Difference in voting patterns for men and women, particularly in the greater tendency of the latter to vote for Democratic presidential candidates.
General election
Election in which the officeholders are chosen, contrasted with a primary election, in which only the candidates are chosen.
Hard money
Campaign contributions donated directly to candidates.
Ideology
Set of beliefs about political values and the role of the government.
Incumbent
An officeholder who is seeking reelection.
Independent
One who is not registered with a political party. Independent leaners tend to vote for candidates of one particular party, whereas pure independents have no consistent pattern of party voting.
Issue advocacy ads
Ads that focus on issues and do not explicitly encourage citizens to vote for a certain candidate.
Open primary
Election to choose candidates that is open to independents, and in which voters may choose candidates from any one party.
Party identification
A sense of affiliation that a person has with a particular political party.