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demand and supply elasticity and tax burden, who it falls on and how to apply it to questions
When a microeconomics question doesn't give you numbers for elasticity, it is usually giving you clues through who bears the greater burden of a tax.
You can figure out the elasticities by looking at a simple rule: The side of the market that is less elastic gets stuck paying more of the tax.
Whichever group sees the bigger price change relative to the pre-tax price. If the tax is $10 and the price consumers pay goes up by $7 (meaning they absorb $7 of the burden), while producers only absorb $3 of the drop in their net price:
Consumers are paying the larger share of the tax ($7 vs. $3).
Therefore, consumers (demand) are less elastic than producers (supply).
so, If supply is less elastic, that automatically means demand is more elastic than supply.
elastic and what it means for behavior
Highly sensitive to price changes. If a tax raises the price, people immediately stop buying (or producers stop making) the good in large numbers, causing a massive drop in quantity.
inelastic and what it means for behavior
Unsensitive to price changes. People or producers need this good, so even if a tax raises the price, they keep buying and selling close to the exact same quantity as before
availability of substitutes and elastic demand
More substitutes usually means more elastic demand
neccessity vs luxury
Necessities tend to be more inelastic; luxuries tend to be more elastic.
time horizon and elasticity
Demand usually becomes more elastic over time as consumers find alternatives.
market definition of a good and elastic demand
A narrowly defined good tends to have more substitutes and more elastic demand.
price elasticity of demand
% change in quantity demanded ÷ % change in price
greater than 1=elastic
less than 1= inelastic
equal to 1=unit elastic
use the absolute value when classifying elasticity.
income elasticity of demand
% change in quantity supplied ÷ % change in price
the sign matters!
Income elasticity positive → normal good.
Income elasticity negative → inferior good.
cross price elasticity of demand
% change in quantity demanded of good X ÷ % change in price of good Y |
Cross-price elasticity positive → substitutes.
Cross-price elasticity negative → complements.
how to calculate elasticity
Use the midpoint method when your class asks for percentage changes between two values:
For example, price increases from $10 to $12, and quantity demanded decreases from 100 to 80.
Percentage change in quantity = (-20/90 *100= -22.22%)
Percentage change in price = (2/11*100=18.18%)
PED = (-22.22/18.18= -1.22)

total revenue if demand is elastic
if price increases, total revenue falls
if price decreases, total revenue rises
whatever price does, total revenue goes opposite way when ELASTIC
total revenue if demand is inelastic
if price increases, total revenue increases
if price decreases, total revenue decreases
whatever price does, total revenue moves in the SAME direction when INELASTIC
consumer surplus
The difference between what buyers are willing to pay and what they actually pay. On a graph, it is above the market price and below the demand curve.
producer surplus
The difference between the price sellers receive and the minimum price they would accept. On a graph, it is below the market price and above the supply curve.
total economic surplus
Consumer surplus + producer surplus
market efficency
A competitive market is efficient when it maximizes total economic surplus, assuming no market failures.
For the standard competitive-market model without externalities, an increase in supply or demand generally increases total surplus by allowing more mutually beneficial trades.
deadweight loss
the total surplus lost when mutually beneficial trades no longer occur.
A tax reduces the quantity traded below the efficient equilibrium quantity.
The resulting deadweight loss is the surplus lost by both buyers and sellers that is not collected as tax revenue.
the side of the market that is more inelastic bears more of the tax burden.
The loss in total surplus resulting from a market distortion (such as a tax).
It is the loss to buyers and sellers, not offset by an increase in government revenue.
IMPORTANT POINT: Recall from class that we now include government revenue in our calculation of total surplus.
Calculating deadweight loss: area of a triangle if the S & D curves are linear.
per-unit tax
a fixed amount of tax charged for every unit of a good sold
ex. A $1 tax on every pack of cigarettes.
tax incidence/burden
refers to the way the burden of a tax is shared among market participants
tax wedge
The difference between the price buyers pay and the price sellers receive. This makes
modeling a per-unit tax relatively easy (no need to shift the demand or supply curve)
How the burden of a tax is divided (or the tax incidence) depends on:
the relative elasticities of supply and demand
NOT on whether the tax is levied on buyers or sellers
it equals the buyer's price minus the seller's price. For a per-unit tax, that difference equals the tax amount.
how a tax works
Imagine a good originally sells for $10, and the government imposes a $2 tax per unit.
After the tax, it's possible that:
Buyers pay $11.
Sellers receive $9.
The tax wedge is $2.
The buyer pays $1 more, and the seller receives $1 less than before. They share the tax burden equally in this example.
The government receives $2 per unit, even though neither side individually bears the entire $2 burden.
how the burden of a tax falls on the side of the market that is more inelastic (or less elastic)
When supply is more elastic than demand (i.e., demand is more inelastic), the tax incidence falls more heavily on consumers.
When demand is more elastic than supply (i.e., supply is more inelastic), the tax incidence falls more heavily on producers
Why? The more inelastic side has less flexibility to change its behavior when the tax changes prices.
positive externality
external benefit
ex. health care, education
Key result: The market tends to produce or consume too little of the good.
externality
the uncompensated impact of one person’s (or firm’s) actions on the well-being of a bystander.
negative externality
external cost
ex. pollution, smoking, noise pollution
Key result: The market tends to produce or consume too much of the good.
market supply curve= private costs to producers
The supply curve represents the costs that businesses themselves have to pay to produce a good.
Imagine a farm selling eggs. The farmer has to pay for:
Chicken feed
Labor
Housing and equipment
Veterinary care
These are the farmer's private costs because the farmer pays them directly.
The supply curve shows how much producers are willing to sell at different prices based on their production costs.
market demand curve= private value to consumers
The demand curve represents how much consumers value a good — in other words, the maximum price they're willing to pay.
Imagine you want to buy a dozen eggs.
You'd pay up to $8 for them.
If the price is $5, you're happy to buy them.
If the price is $10, you probably won't buy them.
Your private value is $8 because that's the maximum amount you'd personally be willing to pay.
explanation on positive and negative externalities and how it relates to the market
Without externalities, the market equilibrium is where supply and demand intersect. Assuming no other market failures, this is the socially efficient quantity.
The regular supply and demand curves show private costs and values. When externalities exist, we must account for the additional costs or benefits to society to find the socially optimal quantity.
negative externality equation
Social Cost = Private Cost + External Cost
The social cost curve lies to the left of the supply curve (like a decrease in supply)
The optimal quantity occurs where the social cost curve intersects the demand curve
The market equilibrium occurs where private supply intersects demand.
The socially optimal quantity (what should happen) is lower than the market quantity.
The market quantity (what actually happens) ends up greater than the socially optimal amount
positive externality equation
Social Value = Private Value + External Benefit
The social value curve lies to the right of the demand curve (like an increase in demand)
The optimal quantity occurs where the social value curve intersects the supply curve
The market equilibrium occurs where supply intersects private demand, The socially optimal quantity occurs where supply intersects social value.
The socially optimal quantity (what should happen) is higher than the market quantity.
The market quantity (what actually happens) is lower than the socially optimal amount
How do we achieve the social optimum
Internalize the externality
this is: altering markets so that people and firms take into account the external effects
of their actions.
externalities can be fixed either privately, through bargaining, or publicly, through government action.
social cost vs social value
used in positive and negative externality equations
social cost: supply curve, Adds any extra costs imposed on other people. Associated with a negative externality, such as pollution.
social value: demand curve, Adds any extra benefits received by other people. Associated with a positive externality, such as education.
private solutions to an externality
Private parties can bargain with each other until the optimal
quantity is achieved.
Requires well-defined property rights: it must be clear who has the right to do what.
Transaction costs: (the costs that parties incur while bargaining with each other) must be low or zero, meaning bargaining must be easy and inexpensive.
public solutions to an externality
Regulation: Government sets rules or limits, ex. limiting how much pollution a factory can release
Tax: used for negative externalities to discourage harmful production (pollution)
Subsidy: used for positive externalities, ex. subsidizing education or vaccinations to encourage more consumption
two characteristics of goods:
excludability and rivalry
excludable and nonexcludable good
Excludable good: a person can be prevented from using it (You want to enter a Clemson football game, but you need a ticket. If you don't have one, you can be kept out)
Non-excludable good: a person cannot be prevented from using it
rival good and nonrival good
Rival good: one person’s use of the good diminishes the availability (maybe not
completely) of the good to others.
Non-rival good: one person’s use does not diminish the availability to others
private goods are
excludable and rival
people be prevented from using the good and one person's use of good leaves less available for others
ex. a sandwich
public goods are
nonexcludable and nonrival
people cannot be prevented from using the good, one person’s use of the good does not leave less for others
ex. national defense (protects people whether or not each person directly pays for it), research, knowledge
Too little gets produced!
common goods are
nonexcludable and rival
ex. fish in the ocean (If everyone catches as many fish as possible the fish population can decline), hunted animals, public parks, congested roads
Too much gets used!
free rider
Someone who receives the benefit of a public good but does not pay for it ⇒ decreases the incentive to produce public goods ⇒ free markets may underproduce public goods
Potential solutions:
Government can provide or subsidize the public good
Copyrights
Patents
tragedy of the commons
common resources get used more than is socially desired. That is, when one person uses the common resource, that use reduces its availability to everyone.
Potential solutions:
Government regulation to limit use (fishing/hunting licenses)
Privatize the common resource into a private good
a firms objective and an economic objective when determining profit
Firm’s objective: Maximize profit, where Profit = Total Revenue – Total Cost
Economics objective: Total Cost is broken down into explicit and implicit costs
economic profit subtracts costs that accounting profit ignores.
explicit costs
money the business actually pays out
Employee wages
Rent for a store
Ingredients or supplies
Electricity bills
implicit costs
the value of an opportunity the business gives up
The salary you could have earned at another job
Rent you could have earned by renting out a building you own
Interest you could have earned by keeping your money in a savings account instead of investing it in your business
accounting profit
Total Revenue – Explicit Costs
economic profit
Total Revenue – (Explicit Costs + Implicit Costs)
fixed costs
costs that do not vary with output (quantity)
ex. store rent, insurance
variable costs
costs that do vary with output (quantity)
ex. ingredients, packaging, hourly labor that varies with production
production function
the relationship between the quantity of an input and the quantity of output.
Shows how inputs (like workers) turn into output (like cupcakes).
marginal product of labor
The increase in output from an additional worker
The extra output produced by hiring one additional worker.
diminishing marginal product
the marginal product of an input (in this case labor) declines as the quantity of the input increases.
As more workers are added, each additional worker eventually contributes less extra output, assuming other inputs stay fixed.
total cost curve
the relationship between output and total cost
tells us all total costs
average fixed cost equation
fixed cost/quantity
average variable cost
variable cost/quantity
average total cost
total cost/quantity
average total cost also equals the average fixed cost plus average variable cost
it is “U-shaped” – it declines at low levels of output, and then starts to rise
marginal cost
the increase in total cost that arises from an extra unit of production
Extra cost of producing more
marginal cost= Change in total cost / Change in Quantity
eventually, marginal cost MUST rise
Typically rises as output increases because diminishing marginal product means each extra unit becomes more expensive to produce.
A firm’s total cost is $400 when it produces 20 units and $460 when it produces 25 units.
What is the marginal cost per additional unit over this range?
example problem: A firm’s total cost is $400 when it produces 20 units and $460 when it produces 25 units. What is the marginal cost per additional unit over this range?
answer → $12, ($460-400)/(25-20)=$12 per unit
key concepts about cost curves
The marginal cost curve eventually rises with the quantity of output once diminishing marginal product sets in.
The average variable cost and average total cost curves are U-shaped
Whenever marginal cost is less than average total cost, average total cost is falling.
Whenever marginal cost is more than average total cost, average total cost is rising
The marginal cost curve crosses the average total cost curve at its minimum
why marginal curve eventually rises when diminishing marginal product sets in
"Sets in" marks the exact threshold or quantity of output where that extra productivity peaks and starts to decline. For example, if adding the 3rd worker gives you 10 extra boxes, but the 4th worker only adds 6 extra boxes because people start crowding the equipment, diminishing marginal product has set in.
Why Marginal Cost Rises: Because each new worker or input is now producing less than before, you have to spend more money on labor/inputs to squeeze out that same next unit of output. Therefore, the marginal cost of production starts climbing upward.
The four rules professors love to test with Marginal Cost and Average Total Cost
If MC is below ATC, ATC falls.
The extra unit costs less than the current average, pulling the average down.
If MC is above ATC, ATC rises.
The extra unit costs more than the current average, pulling the average up.
MC crosses ATC at ATC's minimum.
The marginal cost curve intersects the average total cost curve at its lowest point.
MC eventually rises.
Diminishing marginal product eventually makes additional production more costly.
ex. A firm's average total cost is $20 per unit. The marginal cost of producing one more unit is $15. What happens to average total cost? → ATC falls