Comprehensive Study Notes on Applied Entrepreneurship, Planning, and the Value Creation Framework (copy)

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Last updated 2:12 PM on 10/7/26
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17 Terms

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Applied Entrepreneurship

Transitioning from community needs to a feasible opportunity plan.

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Core Mission of Applied Entrepreneurship

Transforming community problems into sustainable value creation.

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The Fundamental Entrepreneurial Formula

Identify opportunity → Create value → Organize resources → Take calculated risk.

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Old Paradigm of Business

Focused on a basic linear pathway: Product → Selling → Buyer.

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New Paradigm of Business

A continuous cyclical framework involving identifying opportunities, organizing resources, and creating value.

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Personal Entrepreneurial Competencies (PECs)

Skills including opportunity seeking, initiative, persistence, commitment, calculated risk, goal setting, information gathering, quality and efficiency, planning, persuasion and networking, self-confidence, and systematic thinking.

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Entrepreneurial Framework

Consists of recognizing opportunities, organizing resources, creating value, taking calculated risks, solving problems, and responding to customer needs.

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Step 1 in Opportunity-to-Execution Process

Observe & Identify: Begin with observable community problems and genuine customer needs.

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Step 2 in Opportunity-to-Execution Process

Build Competencies: Apply calculated risk-taking, persistence, and information-seeking.

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Step 3 in Opportunity-to-Execution Process

Plan & Execute: Utilize the 11-element opportunity canvas for feasibility evaluation.

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Career Diagnostic Matrix

Maps the entrepreneurial toolkit across different operational domains.

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Vehicles for Value Creation

Self-employment, family business, enterprise management, sales and marketing, product and business development, consulting.

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The Business Plan

A 'Mini Book' designed to resolve what to do and how to do it.

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Fundamental Rules of Planning

Planning must be realistic, based on felt needs, flexible, and start with simple projects.

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SWOT Analysis

Evaluates the commercial chances and viable market positioning of a product or service.

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Strategic Planning Stage

The enterprise progresses to comprehensive long-term strategic positioning.

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Key Components of Business Planning

Includes SWOT analysis, objectives, strategies, and time frame.