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companies of all types and sizes and in all sorts of industries but they vary in their extent of involvement
who are the key players in international business?
International Business
any commercial transaction that crosses the borders of two or more nations
exports and imports of goods/services; direct/portfolio investments
what are the activities of international business?
multinational corporation
business that has direct investments abroad in multiple countries; generate significant jobs, investment, and tax revenue for the regions and nations they enter but can also leave lots of people without jobs when they close
technological advances in transportation and information technologies, trend toward regional economic integration, and trade toward reduction of trade barriers
what are the factors affecting globalization?
lowers the costs and difficulties of global communication
how does technology play a role in helping small firms?
Globalization
trend toward greater economic, cultural, political, and technological interdependence among national institutions and economies
globalizations of markets and production
what two areas is globalization having profound effects?
globalization of markets
refers to the convergence in buyer preferences in markets around the world
global products
products marketed in all countries essentially without any changes
reduces marketing costs
creates new market opportunities
levels uneven income streams
local buyers' needs
global sustainability
how does globalization of markets benefit a company?
standardizing certain marketing activities
ex) keeping same commercial basics and translating into various languages
how are costs reduced in global marketing?
company that sells global products can explore opportunities abroad if its home market is small or becomes saturated
how are new market opportunities created in global marketing?
supplementing domestic sales with international sales: the company reduces or eliminates wide variation in sales between seasons and steadies its cashflow
how are unleveled income streams leveled in global marketing?
managers must constantly monitor the match between the firm's products and markets to reflect the needs of the buyer
ex) Disney fast food in US vs Japan
how does global marketing affect local buyers' needs?
Sustainability
Development that meets the needs of the present without compromising the ability of future generations to meet their own needs
most companies today operate in an environment of increased transparency and scrutiny regarding their business activities
how does global marketing affect sustainability?
globalization of products
refers to the dispersal of production activities to locations that help a company achieve its cost-minimization or quality-maximization objectives for a good or service
access lower cost workers
access technical expertise
access production inputs
what are the benefits that companies obtain from globalization of production?
low cost labor
global production activities allow companies to reduce overall production costs through access to _______________________
technical know-how
companies also produce goods/services abroad to benefit from ___________________________
unavailable; costlier
globalization of production allows companies to access resources that are ______________________ or ___________________ at home
falling barriers to trade and investment
technological innovation
what are the two main forces driving globalization?
Gross Domestic Product (GDP)
the value of all goods and services produced by a domestic economy during a one year period
Gross National Product (GNP)
exports, imports, and international operations
the value of all goods and services produced by a country's domestic and international activities during a one year period
email and videoconferencing, internet, company intranets and extranets, advancements in transportation technologies
how does technological innovation drive globalization?
eliminates jobs in developed nations
lower wages in developed nations
exploits workers in developing nations
what are the arguments against globalization?
increases wealth and efficiency in all nations
generates labor market flexibility in developed nations
advances the economies of developing nations
what are the arguments for globalization?
inequality within nations
inequality between nations
global inequality
what are the three points about income inequality?
inequality within nations
Studies suggest that developing nations boost incomes of their poor by integrating them into the global economy
inequality between nations
nations open to world trade and investment appear to grow faster than rich nations and those sheltered off are worse off
global inequality
experts agree inequality has declined but disagree on the extent
forces of globalization
international business environment
national business environment
international firm management
what are the elements of the global business environment?
C + I + G + (X-M)
what is the formula for GDP?
Regional Economic Integration
the process whereby countries in a geographic region cooperate to reduce or eliminate barriers to the International flow of products, people, or capital
free trade area
economic integration whereby countries seek to remove all barriers to trade among themselves but where each country determines its own barriers against nonmembers
abolish internal trade restrictions
customs union
economic integration whereby countries remove all barriers to trade among themselves and set a common trade policy against nonmembers
common market
economic integration whereby countries remove all barriers to trade and to the movement of labor and capital among themselves and set a common trade policy against nonmembers
economic union
economic integration whereby countries remove barriers to trade and the movement of labor and capital among members, set a common trade policy against nonmembers, and coordinate their economic policies
political union
economic and political integration whereby countries coordinate aspects of their economic and political systems
trade creation
greater consensus
political cooperation
employment opportunities
corporate savings
what are the arguments for regional integration?
trade diversion
shifts in employment
loss of national sovereignty
what are the arguments against regional integration?
Geo-Politics
main source of power: military
how power is maintained: economy
Geo-Economics
main source of power: economy
how power is maintained: military
after WWII, Europe needed to rebuild itself and avoid further armed conflict and increase its industrial strength to stay competitive with an increasingly powerful US
Cooperation was the only way to face these challenges
treaty of Paris created European coal and steel community
treaty of Rome formed common market for union and created European economic community
additional industries included and became EU
history of the EU
Single European Act and Maastricht Treaty
what two things have contributed to success of EU?
Single European Act (SEA)
proposals to remove remaining barriers, increase harmonization, and enhance competitiveness of European countries
Maastricht Treaty
called for:
1. banking in a single common currency
2. set up monetary and fiscal target for participants
3. political union of member nations
Copenhagen Criteria
requirements to enter the EU:
stable institutions (guarantee democracy, rule of law, human rights, respect/protection of minorities)
functioning marketing economy (capable of coping with competitive pressures and market forces in EU)
assume obligations of membership (adherence to the aims of economic, monetary, and political union)
ability to adopt the rules and regulations of the community, rulings of the European court of justice, and treaties
European Commission
Court of Auditor
European Parliament
Court of Justice
Council of the EU
What is the structure of the EU
European Commission
drafts/proposes new policy that will be implemented if passed
comprised of one member from each member country
Court of Auditors of the European Union
assists European Commission and audits EU accounts and implements budget
European Parliament
debates and amends legislation proposed by the European Commission
each member nation votes into office its representatives
Court of Justice
court of appeals of the EU and assists European Parliament
composed of one judge from each member nation and a smaller number of advocates general who hold renewable 6 year terms
Council of the EU
accepts or rejects laws
configuration of the council changes depending on which topic is up for discussion
Court of Auditors
made up of one individual per each member nation appointed for renewable 6 year terms
NAFTA
encourages free trade among Canada. Mexico, and the US but manufacturers/distributors must abide by local contents requirements and rules of origin
determining whether a product has sufficient North American content to qualify for tariff free status
provide NAFTA a certificate of origin to an importer to claim an exemption from tariffs
what are producers/manufacturers responsible for in regards to NAFTA?
Goods Wholly Produced or Obtained in North America
goods containing non-originating inputs but meet Annex 401
goods produced in the NAFTA region wholly from originating materials
unassembled goods and goods classified in the same harmonized system category as their Annex 401 rules but have sufficient north American regional value content
what are the criteria to determine whether a good meets NAFTA rules of origin?
political, economic, cultural motives
Why do governments intervene in trade?
a politician's career can depend on pleasing voters and getting reelected and:
protect jobs
preserve national security
respond to unfair trade
gain influence
why do governments make trade-related decisions based on political motives?
protection of young industries from competitions and the promotion of a strategic trade policy
why do governments make trade-related decisions based on economic motives?
protection of national identity
culture and trade are intertwined and greatly affect one another; slowly altered by exposure to the people and products of other cultures
why do governments make trade-related decisions based on cultural motives?
subsidies
export financing
foreign trade zones
special government agencies
what are the instruments of trade promotion?
subsidy
financial assistance to domestic producers in the form of cash payments, low interest loans, tax breaks, product price supports, or other forms
intended to assist domestic companies in fending off international competitors
becoming more competitive at home or increasing competitiveness in international markets through exports
export financing
Governments often promote exports by helping companies finance their export activities; they can offer loans that a company could otherwise not obtain or can charge them an interest rate that is lower than the market rate
Foreign Trade Zones
designated geographic region through which merchandise is allowed to pass with lower customs duties (taxes) and/or fewer customs procedures
purpose is to increase employment and increased trade is a by product; final product assembly and going around customs duties price increases
City and state program
working capital guarantee program
credit information services
credit insurance
guarantee program
loan program
who are experts in export financing?
special government agencies
special agency responsible for promoting exports; knowing if product is subject to quote or tariff; open trade agencies in other countries; organize trips for trade officials and business people to promote products; encourage imports that the nation doesn't or can't produce
tariffs
embargoes
quotas
embargoes
local content requirements
administrative delays
currency controls
what are the instruments of trade restrictions?
tariff
government tax levied on a product as it enters or leaves a country
Ad Valorem Tariff
levied as a percentage of the stated price of an imported product
Specific Tariff
levied as a specific fee for each unit of an imported product
compound tariff
levied on an imported product and calculated partly as a percentage of its stated price and partly as a specific fee for each unit
Quota
restriction on the amount (measured in units or weight) of a good that can enter or leave a country during a certain period of time
Embargo
complete ban on trade (imports and exports) in one or more products with a particular country
administrative delays
regulatory controls or bureaucratic rules designed to impair the flow of imports into a country
currency controls
restrictions on the convertibility of a currency into other currencies
GATT (General Agreement on Tariffs and Trade)
treaty designed to promote free trade by reducing both tariffs and non tariff barriers to international trade
cross border supply
consumption abroad
commercial presence
presence of natural persons
What are the form forms international trade can take related to services according to GATT?
cross-border supply
services supplied from one country to another
consumption abroad
consumers or companies using a service while in another country
commercial presence
a company establishing a subsidiary in another country in order to provide a service
presence of natural persons
individuals traveling from their own country to supply services in another
World Trade Organization (WTO)
the international organization that regulates trade among nations
help the free flow of trade, help negotiate further opening of markets, and settle trade disputes among its members
What are the goals of the WTO?
dumping
exporting a product at a price either lower than the price that the product normally commands in its domestic market or lower than the cost of production
antidumping duty
additional tariff placed on an imported product that a nation believes is being dumped on its market
WTO
involved in issues concerning dumping
no it leaves the task to national governments and many intergovernmental organizations
does the WTO have a separate agreement that deals with environmental issues?
both control/manage trade but tariff barriers raise revenues
what is the difference between tariff and non tariff barriers?
quantitative and non quantitative NTBs
what are the types of non tariff barriers?
USITC- US International Trade Commission
an independent federal agency that sets tariffs; US harmonized tariffs schedule
US Department of Commerce
sets quotas and issues quota licenses; collects/publishes trade data
CBP- US Customs and Border Protection
administers and controls the importation of imported products; monitors quotas; ICE
Office of US Trade Representative
cabinet level office; negotiates US trade deals with the world; advises US governments on trade policies; sits with all other departments
Official Prices
US equivalent fair market price
Variable Levies
typically levied on commodities to level off the difference between the higher domestic price and the lower foreign price of a commodity (to offset price advantage)
normal trade relations (most favored nation status)
requirement that WTO members extend the same favorable terms of trade to all members that they extend to any single member