Multi-Store Model of Memory (MSM)

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Vocabulary flashcards covering the key components, capacities, durations, codings, and foundational studies of the Multi-Store Model of Memory.

Last updated 11:17 AM on 10/16/26
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13 Terms

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Multi-Store Model (MSM)

A model of memory formulated by Atkinson and Shiffrin (19681968) describing memory as consisting of three stores: the sensory register, short-term memory, and long-term memory.

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Sensory register

The memory store that takes in stimuli from the environment, uses modality-specific coding, has a potentially unlimited capacity, and possesses a very short duration of approximately 14 second\frac{1}{4}\,\text{second}.

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Iconic memory

The visual format of sensory memory within the sensory register.

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Echoic memory

The acoustic (sound-based) format of sensory memory within the sensory register.

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Jacobs (1887) digit span task

Research assessing short-term memory capacity that established an average span of 7.37.3 for letters or 9.39.3 for numbers.

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Miller (1956)

Identified the 'magic number 77' for short-term memory capacity, finding it holds 7±27 \pm 2 items, though individuals can recall more through chunking.

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Chunking

A technique noted by Miller (19561956) that enables short-term memory to retain larger quantities of information by grouping items together.

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Peterson and Peterson (1959)

Investigated the duration of short-term memory, finding that it typically lasts between 1818 and 30 seconds30\,\text{seconds}.

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Baddeley (1966) - STM encoding

Demonstrated that short-term memory is predominantly encoded acoustically, showing that similar sounds result in acoustic confusion.

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Baddeley (1966) - LTM encoding

Demonstrated that long-term memory is predominantly encoded semantically (by meaning).

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Bahrick et al. (1975)

A study investigating 392392 high school graduates that tested long-term memory duration, reporting 90%90\% accuracy on photo recognition within 15 years15\,\text{years} of graduation and 70%70\% accuracy after 48 years48\,\text{years}.

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Long-term memory (LTM) capacity

Assumed and characterized as potentially unlimited.

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Long-term memory (LTM) duration

Capable of lasting a lifetime, as evidenced by Bahrick et al. (19751975).