Edit · Edexcel business paper 1 all advantages and disadvantages

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29 Terms

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Original Ideas (Invention)

Premium Pricing: Can charge higher prices due to lack of alternatives.

High R&D Costs: Expensive and time-consuming to research and design.

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Adapting Existing Ideas (Innovation)

Cheaper & Faster: Less capital and research required.

Established Rivals: Competitors hold market share and brand loyalty

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Dynamic Business Environment

Market Opportunities: Allows entrepreneurs to meet new consumer needs.

Fast Obsolescence: Products become outdated quickly.•

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Risk vs. Reward

Rewards:• Profit: Retain earnings after costs.•

Risks:• Business Failure: Poor cash flow/sales leading to closure.

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Producing Goods & Services

Meets Needs: Generates revenue by fulfilling demand.

Resource Heavy: Requires startup capital, land, and labor.

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Adding Value

Higher Price Point: Allows charging more than input costs.

Higher Input Costs: Quality materials and branding cost more.

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Customer Needs

Higher Sales & Loyalty: Builds repeat business.

Changing Preferences: Needs shift quickly, requiring adaptation.

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Primary Market Research

Specific & Relevant: Tailored exactly to the business's needs.

Expensive: Time-consuming and costly to organize.

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Secondary Market Research

Cheap & Quick: Immediately accessible with minimal cost.

Outdated Data: May not reflect current trends.

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Quantitative Data

Easy to Analyze: Clear charts/trends can be drawn.

Lacks Detail: Does not explain why consumers behave a certain way.

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Qualitative Data

Deep Insight: Explains consumer motivations and opinions.

• Hard to Compare: Subjective and difficult to quantify statistically.

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Market Segmentation

Targeted Ads: Focuses promotional budget effectively.

High Costs: Creating multiple tailored products increases production expenses.

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Market Mapping

Identifies Gaps: Highlights unfulfilled opportunities in the market.

Simplified View: Only compares two features at a time.

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Competitive Environment

Drives Innovation: Forces business to improve quality/service.

Market Share Loss: High risk of losing customers to rivals.

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Financial Aims & Objectives

Clear Direction: Helps allocate capital effectively.

Short-Term Focus: May prioritize short-term profit over long-term growth.

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Non-Financial Aims

Personal Fulfillment: Aligns business with personal values.

Lower Profit Priority: May divert focus away from bottom-line survival.

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Revenue, Costs & Profit

Financial Control: Identifies breakeven points and margin of safety.

Estimation Risk: Costs and revenues are forecasts, not guaranteed.

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Cash & Cash Flow

Ensures Liquidity: Prevents insolvency by anticipating cash shortages.

Forecast Uncertainty: Unexpected expenses or delayed payments disrupt predictions.

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Business Plan

Secures Finance: Essential for obtaining bank loans or investor funding.

Time Consuming: Takes significant time to research and write.

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Sole Trader

Full Control: Owner makes all decisions and keeps all profits.

Unlimited Liability: Personal assets can be seized to pay business debts.

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Partnership

Shared Workload: Combines diverse skills and capital.

Unlimited Liability: Partners are jointly responsible for debts

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Private Limited Company (LTD)

Limited Liability: Shareholders only lose what they invested.

Complex Setup: Costly legal paperwork (Articles of Association)

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Location Decisions

Cost Reduction: Cheap rent lowers overheads.

Trade-Offs: Prime locations are expensive; cheap areas lack footfall.

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The Marketing Mix (4 Ps)

Competitive Advantage: Strong 4 Ps setup drives market share.

Costly: Promotion and product design require continuous investment

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Stakeholder Conflicts

Diverse Perspectives: Forces business to consider wider impact.

Slower Decision-Making: Satisfying multiple groups delays action.

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E-Commerce / Technology

Global Reach: 24/7 access to international customers.

High Setup Costs: IT infrastructure and cybersecurity are expensive.

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Consumer Law & Employment Law

Brand Reputation: Compliance builds trust with workers and buyers

Compliance Costs: Training staff and adapting products costs money.

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Interest Rates

Low Rates: Cheap loans encourage business expansion and consumer spending.

High Rates: Increases loan repayment costs and reduces consumer spending

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Inflation & Unemployment

Low Inflation: Stable costs allow predictable long-term planning.

High Inflation: Rises raw material costs and squeezes profit margins.