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Cognitive approach
Study of mental processes such as memory, attention, and how we interpret stimuli
Three Greek assumptions
1. The world is predictable 2. Humans are physical objects 3. Phenomena should be explained by other physical events
Classical conditioning
Pairing two stimuli (one neutral + one that produces a response) until the neutral stimulus produces the response (Pavlov's dogs)
Operant conditioning
Learning through rewards or punishments (behaviorism; e.g., training rats to run mazes)
Patient H.M.
Had part of brain removed for epilepsy → could not form new long-term memories, but had good working memory and could recall pre-surgery events
What did Patient H.M. show?
Abstract theories of memory can be true (dissociation between long-term and working memory)
Wilhelm Wundt
Helped establish psychology as a scientific field
Structuralism
Attempt to create a 'periodic table of the mind' by breaking consciousness into basic elements
Introspectionism
Method of following and reporting one's own thought processes (e.g., metronome experiment)
Functionalism
Mental processes must serve a purpose / have adaptive function
Information-processing model
Mind is like a computer: uses representations and processes
Views of a cognitive psychologist
Behaviorism can't explain all mental processes; study how we interpret stimuli; examine memory, attention, etc.; use abstract theories; deterministic vs. nondeterministic perspectives
Three properties of science
Empiricism, public verifiability, solvable problems
Empiricism
Trying things out, observing, and experimenting
Public verifiability
Research must be available for others to examine and replicate
Inter-rater reliability
Two different people rating the same thing get the same results
Test-retest reliability
Same person taking the same test at different times gets the same results
Internal validity
Am I measuring what I actually intend to measure?
External validity
How well do the results apply to the real-world population?
Ecological validity
How well the study applies to real-world situations (subset of external validity)
Experimental study
Tests independent variable's effect on dependent variable in controlled setting to establish causation
Descriptive study
Observational; includes case studies of one person or small group with unique condition (e.g., H.M.)
Relational / correlational study
Looks for relationships between variables but does not establish causation
Converging methods
Using several different study types together for a more accurate answer
CT scan
X-ray of the brain (structural)
MRI
Magnetic scan of brain structure
Single-cell recording
Invasive; records firing of one neuron; mostly used in animals or epilepsy patients
fMRI
Measures blood flow; good spatial resolution, poor temporal resolution
EEG
Measures electrical activity; good temporal resolution, poor spatial resolution
Structure vs. Function brain methods
Structure: CT, MRI | Function: single-cell, fMRI, EEG
Top-down processing
Uses prior knowledge and expectations to interpret sensory information
Bottom-up processing
Builds understanding from raw sensory input
Likelihood principle (Helmholtz)
The visual system interprets sensory input as the most probable explanation given past experience
Three visual indeterminacies
1. Shape / Orientation 2. Color / Brightness 3. Size / Distance
Practice question: college freshmen used for 'adult memory' study
Challenge to external validity (and ecological validity)