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Ethos
convincing someone of the character or credibility of the persuader
Logos
persuading an audience by reason
pathos
convincing someone of an argument by creating an emotional response
Rhetorical question
question asked by a speaker to make a the readers think
Verbal Irony
saying the opposite of what you mean by purpose is to emphasize
Apostrophe
is a writer or a speaker, using an apostrophe detaches himself from the reality and addresses a person or personified object
Parallism
consists of using the same general structure (of phrases or clauses) for multiple parts of a sentence, or for multiple sentences, in order to link them all. Parallelism gives balance and a sense of overall cohesion
Chiasmus
when key words, grammatical construction, or concepts are repeated in reverse order, in the same or modified form
Synecdoche
a rhetorical device that uses a part of something to refer to the whole, or vise verse
metonymy
is referring to something using a word to describes one of its qualities or features
Anaphora
is the repetition of the same or similar words at the beginning of successive phrases or sentences in order to emphasize a specific point
Epistrophe
is a close relative to anaphora, it is one in which the same word or phrase is repeated at the end of multiple clauses or sentences
Contrast
when writers identify differences between two subjects, person, things or ideas. A type of opposition between two objects highlighting their differences
Antithesis
opposition, or contrast of ideas or words in a balanced or parallel construction