SPEX209 Mid Term

Donations

Smaller-scale fundraising activities that can be conducted by any individual or group.

Grants

Larger sums provided by dedicated trusts, typically only available for incorporated societies.

Incorporated Society

A non-profit group with a common purpose, minimum of 10 members, a legal identity, and limited liability.

Community Trusts

Major sources of grants funded by returns on invested capital.

Gaming Machine Revenue

Approximately 40% of EGM revenue must be returned to the community, vital for amateur sports clubs.

Moral Jeopardy

Ethical conflict arising from accepting funds from gambling, raising concerns about integrity.

Neoliberalism

An economic policy framework characterized by reduced public spending and competition for funding among organizations.

Functionalism

A perspective viewing society as a system of interrelated structures, where sport funding aims to achieve social stability.

Sponsorship

A measurable, long-term relationship between a brand and an organization to achieve corporate objectives.

Sustainable Competitive Advantage (SCA)

A sponsorship that provides a unique and inimitable advantage over competitors.

Perceived Customer Value (PCV)

Strengthens brand awareness and equity; critical for the effectiveness of sponsorship.

Differentiation

Creating a unique sponsorship that cannot easily be copied by competitors.

Brand Extension

Leveraging existing brand recognition into new product or service offerings.

Organizational Partnerships

Strategic relationships between organizations with compatible goals, enabling them to achieve outcomes they cannot accomplish alone.

Isomorphism

The process by which organizations adapt to resemble others to appear legitimate.

Bicultural Partnerships

Collaborative agreements that center Māori participation and perspectives in Aotearoa New Zealand.

Organisational Capacity

The capability of an organization to improve its internal functions and achieve its objectives.

Capacity Building

A strategic process of improving an organization's ability to deliver its mission and develop community benefits.

Deep Reporting

Strategic reporting showing long-term impacts and organizational development beyond superficial metrics.

Internal Influences

Factors such as financial, human, and social structures that affect an organization's capacity.

External Influences

Legal, policy, and societal factors that impact an organization's capacity to operate and succeed.

Mega-events

Large-scale events that can build capacity for sports organizations and communities, though benefits vary based on strategic leverage.