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Statistics
Numbers that summarize whole sets of data.
Data
Observations and measurements collected for analysis.
Statistical Literacy
The ability to understand, evaluate, and use data and statistics.
4 Questions for Evaluating Statistics
Who is the source? How much information is used? Are terms clearly defined? Do reliable sources support the claim?
Ethics
Accepted standards of right and wrong that guide behavior.
Stacking the Deck
Cherry-picking favorable evidence while ignoring contradictory evidence.
Conflict of Interest
Research conclusions influenced by personal or financial interests.
Inappropriate Outcome Data
Using the wrong measure to evaluate an outcome.
HARKing
Hypothesizing After Results Are Known
Population
The entire group a researcher wants to study.
Sample
A smaller group selected from the population.
Representative Sample
A sample that closely resembles the population.
Variable
A characteristic that can have different values.
Independent Variable (IV)
The variable manipulated by the researcher.
Dependent Variable (DV)
The outcome variable that is measured.
Hypothesis
A testable prediction.
Theory
A set of interconnected ideas that explain observations and predict future events.
Random Assignment
Randomly placing participants into groups.
Quasi-Experimental Design
A design where participants cannot be randomly assigned.
Quantitative Data
Numerical data.
Qualitative Data
Nonnumerical data.
Continuous Data
Data measured along a scale and can take many values.
Categorical Data
Data grouped into categories.
Nominal Scale
Categories only; no order.
Ordinal Scale
Data that can be ranked; intervals are not equal.
Interval Scale
Equal intervals between values but no true zero.
Ratio Scale
Equal intervals and a true zero point.
NOIR Measurement Scale Trick
Nominal = Name, Ordinal = Order, Interval = No true zero, Ratio = Real zero.
Descriptive Statistics
Summarize and organize data using graphs and numbers.
Inferential Statistics
Use probability to draw conclusions about populations from samples.
Frequency
Number of times a response occurs.
Relative Frequency
Frequency divided by total participants, expressed as a percentage.
Bar Graph
Used for categorical data
Histogram
Used for continuous data.
Line Graph
Shows the relationship between two continuous variables.
Scatterplot
As one variable decreases, the other increases.
Positive Relationship
As one variable increases, the other increases.
Negative Relationship
As one variable decreases, the other decreases.
No Relationship
No pattern exists between variables.
Violin Plot
A graph showing the distribution of a continuous variable.
Jitter Plot
Shows individual participant scores as dots.
Truncated Y-Axis
A graph where part of the Y-axis is omitted, making differences appear larger.
Normal Distribution
A symmetrical bell-shaped distribution.
Bell Curve
Another name for a normal distribution.
Positively Skewed Distribution
Data pile up on the left with a tail extending right.
Negatively Skewed Distribution
Data pile up on the right with a tail extending left.
Outlier
An extreme score far from the rest of the data.
Measures of Central Tendency
One-number summaries of the center of a dataset.
Mean
The average of a dataset.
Formula for Mean
M = ΣX ÷ n
Median
The middle score when data are arranged from lowest to highest.
Mode
The most common score or category.
Best Measure for Nominal Data
Mode.
Best Measures for Interval or Ratio Data
Mean and Median.
Effect of Outliers on Mean
The mean is pulled toward outliers.
Effect of Outliers on Median
The median is resistant to outliers.
Variability
Describes the spread or distribution of data.
Formula for Range
Largest Value − Smallest Value.
Standard Deviation (SD
The typical distance of scores from the mean.
Variance
The square of the standard deviation.
Relationship Between Variance and SD
Variance = SD²; SD = √Variance.
Small Standard Deviation
Scores are close together.
Large Standard Deviation
Scores are spread apart.
Z Score
The number of standard deviations a score is from the mean.
Formula for Z Score
z = (X − M) ÷ SD
Positive Z Score
Score is above the mean.
Negative Z Score
Score is below the mean.
Magnitude of a Z Score
Larger absolute values are farther from the mean.
Data Transformation
Converting data from one form to another.
Purpose of Z Scores
Provide context and allow comparison across different scales.
Normal Curve
A bell-shaped curve representing a normal distribution.
Key Fact About Normal Curve
The entire area under the curve equals 100%.
Empirical Rule
68%-95%-99.7% rule for normal distributions
Within 1 Standard Deviation
68% of data.
Within 2 Standard Deviations
95% of data.
Within 3 Standard Deviations
99.7% of data.
Percentile
The percentage of scores at or below a given score.
50th Percentile
The median.
Z Table
Used to determine areas and percentages under the normal curve.
Probability
The likelihood of an event occurring.
Equal Likelihood Model
All outcomes have the same probability.
Law of Large Numbers
Expected patterns emerge after many observations.
Absolute Risk
The actual probability an event occurs.
Relative Risk
The probability of an event compared to another group.
Sampling Error
The natural difference between a sample and the population.
Sampling Bias
Systematic error caused by how a sample is selected.
Convenience Sample
A sample selected because it is easy to access.
WEIRD
White, Educated, Industrialized, Rich, Democratic.
Distribution of Sample Means
The distribution formed by all possible sample means of a specific size.
Mu (μ)
Population mean.
Sigma (σ)
Population standard deviation.
Standard Error (SE)
The standard deviation of the distribution of sample means.
Formula for Standard Error
SE = σ ÷ √n
What Happens to SE When Sample Size Increases?
SE decreases.
Central Limit Theorem (CLT)
With large enough samples, distributions of sample means become approximately normal.
Null Hypothesis (H₀)
Predicts no effect, relationship, or difference.
Alternative Hypothesis (Hₐ)
Predicts an effect, relationship, or difference exists
Directional Hypothesis
Predicts the direction of the effect.
Non-Directional Hypothesis
Predicts a difference but not the direction.
Null Hypothesis Significance Testing (NHST)
Process used to determine whether data support a research hypothesis.