1/12
Looks like no tags are added yet.
P > ATC
profit
P<ATC
loss
p=ATC
break even
perfect competition charateristic
1) many buyers and sellers (have no control over market)
2) everyone is a price taker accept the price that given in the market
3) homogeneous product - all firms in an industry sell a good that is absolutely identical in every way
4) perfect information- all buyers and and sellers have all the info necessary to make optimal decisions
5) easy entry and exit - all buyers and sellers can easily enter/exit market as desired
shut down rule
guides a firm in the short run when it has a loss as to when it should stay open or shut down
in the short run you should stay open if…
p>AVC
in the short run you should shut down if…
P<AVC
optimal purchase rule
continue if MU≥Price
optimal input rule
MRP≥cost of input