Fortnite Audiences

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1
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What kind of game is Fortnite?
Multiplayer battleground/Battle royale
2
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Who produces Fortnite?
Epic Games
3
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How much of Fortnite’s audience are male?
78%
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How much of Fortnite’s audience are female?
22%
5
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How much of Fortnite’s audience are 10-25 years old?
53%
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How much of Fortnite’s audience are in full time employment?
42%
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How does Fortnite target a younger audience?
unrealistic violence, cartoon-style graphics and emphasis on construction as much as killing
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How does Fortnite appeal to women?
The popularity of ‘Twitch Girls’
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How does Fortnite appeal to teenage audiences with less income?
It is free
10
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What is Fortnite’s genre hybrid supposed to be a combination of?
Minecraft and PUBG